Wenwu Ou

Yang Jin, Kun Xu, Kun Xu et al. · pku

Recently, the remarkable advance of the Large Language Model (LLM) has inspired researchers to transfer its extraordinary reasoning capability to both vision and language data. However, the prevailing approaches primarily regard the visual input as a prompt and focus exclusively on optimizing the text generation process conditioned upon vision content by a frozen LLM. Such an inequitable treatment of vision and language heavily constrains the model's potential. In this paper, we break through this limitation by representing both vision and language in a unified form. Specifically, we introduce a well-designed visual tokenizer to translate the non-linguistic image into a sequence of discrete tokens like a foreign language that LLM can read. The resulting visual tokens encompass high-level semantics worthy of a word and also support dynamic sequence length varying from the image. Coped with this tokenizer, the presented foundation model called LaVIT can handle both image and text indiscriminately under the same generative learning paradigm. This unification empowers LaVIT to serve as an impressive generalist interface to understand and generate multi-modal content simultaneously. Extensive experiments further showcase that it outperforms the existing models by a large margin on massive vision-language tasks. Our code and models are available at https://github.com/jy0205/LaVIT.

Lingtao Mao, Huangyu Dai, Xinyu Sun et al.

Multimodal large language models are increasingly used as agent backbones that understand multimodal inputs, plan retrieval actions, invoke external tools, and reason over retrieved information. Yet existing benchmarks rarely evaluate this ability in short-video applications, where a paused frame is often visually ambiguous and answering requires vertical, long-tail, and fast-evolving domain knowledge. We introduce SVFSearch, the first open benchmark for short-video frame search in the Chinese gaming domain. SVFSearch contains 5,000 four-choice test examples and 4,198 auxiliary training examples, each centered on a paused game scene from a real short-video clip. To support fair and reproducible evaluation, SVFSearch provides a frozen offline retrieval environment with a game-domain text corpus, a topic-linked image gallery, and text, image, and multimodal retrieval interfaces, avoiding reliance on uncontrolled web search APIs. We evaluate representative paradigms ranging from direct QA and RAG workflow to Plan-Act-Replan agents and learned search models. Results reveal a large gap between model-only answering, practical agentic search, and oracle knowledge: the best open-source direct-QA model reaches 66.4%, the best practical agent achieves 79.1%, and oracle knowledge reaches 95.4%. Further analysis exposes bottlenecks in visual grounding, retrieval quality, evidence-grounded reasoning, and tool-use behavior, including over-search, answer-only shortcuts, and retrieval-induced misleading.

Xu Yuan, Chen Xu, Qiwei Chen et al.

In this era of information explosion, a personalized recommendation system is convenient for users to get information they are interested in. To deal with billions of users and items, large-scale online recommendation services usually consist of three stages: candidate generation, coarse-grained ranking, and fine-grained ranking. The success of each stage depends on whether the model accurately captures the interests of users, which are usually hidden in users' behavior data. Previous research shows that users' interests are diverse, and one vector is not sufficient to capture users' different preferences. Therefore, many methods use multiple vectors to encode users' interests. However, there are two unsolved problems: (1) The similarity of different vectors in existing methods is too high, with too much redundant information. Consequently, the interests of users are not fully represented. (2) Existing methods model the long-term and short-term behaviors together, ignoring the differences between them. This paper proposes a Hierarchical Multi-Interest Co-Network (HCN) to capture users' diverse interests in the coarse-grained ranking stage. Specifically, we design a hierarchical multi-interest extraction layer to update users' diverse interest centers iteratively. The multiple embedded vectors obtained in this way contain more information and represent the interests of users better in various aspects. Furthermore, we develop a Co-Interest Network to integrate users' long-term and short-term interests. Experiments on several real-world datasets and one large-scale industrial dataset show that HCN effectively outperforms the state-of-the-art methods. We deploy HCN into a large-scale real world E-commerce system and achieve extra 2.5\% improvements on GMV (Gross Merchandise Value).

Zhipeng Qian, Zihan Liang, Yufei Ma et al.

Training large language models as retrieval-augmented reasoning agents typically combines reinforcement learning with an SFT cold start distilled from a stronger model. However, this paradigm overlooks two fundamental factors: the dependency structure among sub-skills, and the possibility that distillation is not the only route to capability acquisition. We study this through Plan, a structured agentic behavior for multi-hop retrieval that decomposes a question into ordered sub-questions before any retrieval is performed, so that each search step can be anchored to a pre-designed sub-question instead of drifting under the influence of partially relevant documents retrieved earlier. However, across three model families spanning 3B to 14B parameters, we find that an identical reward signal induces qualitatively different RL failure modes. This phenomenon indicates that successful training hinges not only on reward design but also on model-specific feasibility conditions: sufficient initial entropy, training stability, and prerequisite sub-skills. Motivated by this, we propose a self-bootstrapping paradigm in which a small-scale seed model generates filtered trajectories that activate Plan in any target model, eliminating the need for distillation from an external stronger model. Our pipeline activates Plan across every tested model and consistently outperforms competitive baselines on multi-hop QA benchmarks.

Wuchao Li, Rui Huang, Haijun Zhao et al.

Sequential Recommendation (SR) plays a pivotal role in recommender systems by tailoring recommendations to user preferences based on their non-stationary historical interactions. Achieving high-quality performance in SR requires attention to both item representation and diversity. However, designing an SR method that simultaneously optimizes these merits remains a long-standing challenge. In this study, we address this issue by integrating recent generative Diffusion Models (DM) into SR. DM has demonstrated utility in representation learning and diverse image generation. Nevertheless, a straightforward combination of SR and DM leads to sub-optimal performance due to discrepancies in learning objectives (recommendation vs. noise reconstruction) and the respective learning spaces (non-stationary vs. stationary). To overcome this, we propose a novel framework called DimeRec (\textbf{Di}ffusion with \textbf{m}ulti-interest \textbf{e}nhanced \textbf{Rec}ommender). DimeRec synergistically combines a guidance extraction module (GEM) and a generative diffusion aggregation module (DAM). The GEM extracts crucial stationary guidance signals from the user's non-stationary interaction history, while the DAM employs a generative diffusion process conditioned on GEM's outputs to reconstruct and generate consistent recommendations. Our numerical experiments demonstrate that DimeRec significantly outperforms established baseline methods across three publicly available datasets. Furthermore, we have successfully deployed DimeRec on a large-scale short video recommendation platform, serving hundreds of millions of users. Live A/B testing confirms that our method improves both users' time spent and result diversification.

Ben Chen, Siyuan Wang, Yufei Ma et al.

Generative Retrieval (GR) has emerged as a promising paradigm for modern search systems. Compared to multi-stage cascaded architecture, it offers advantages such as end-to-end joint optimization and high computational efficiency. OneSearch, as a representative industrial-scale deployed generative search framework, has brought significant commercial and operational benefits. However, its inadequate understanding of complex queries, inefficient exploitation of latent user intents, and overfitting to narrow historical preferences have limited its further performance improvement. To address these challenges, we propose \textbf{OneSearch-V2}, a latent reasoning enhanced self-distillation generative search framework. It contains three key innovations: (1) a thought-augmented complex query understanding module, which enables deep query understanding and overcomes the shallow semantic matching limitations of direct inference; (2) a reasoning-internalized self-distillation training pipeline, which uncovers users' potential yet precise e-commerce intentions beyond log-fitting through implicit in-context learning; (3) a behavior preference alignment optimization system, which mitigates reward hacking arising from the single conversion metric, and addresses personal preference via direct user feedback. Extensive offline evaluations demonstrate OneSearch-V2's strong query recognition and user profiling capabilities. Online A/B tests further validate its business effectiveness, yielding +3.98\% item CTR, +3.05\% buyer conversion rate, and +2.11\% order volume. Manual evaluation further confirms gains in search experience quality, with +1.65\% in page good rate and +1.37\% in query-item relevance. More importantly, OneSearch-V2 effectively mitigates common search system issues such as information bubbles and long-tail sparsity, without incurring additional inference costs or serving latency.

Yupeng Li, Ben Chen, Mingyue Cheng et al.

E-commerce search serves as a central interface, connecting user demands with massive product inventories and plays a vital role in our daily lives. However, in real-world applications, it faces challenges, including highly ambiguous queries, noisy product texts with weak semantic order, and diverse user preferences, all of which make it difficult to accurately capture user intent and fine-grained product semantics. In recent years, significant advances in large language models (LLMs) for semantic representation and contextual reasoning have created new opportunities to address these challenges. Nevertheless, existing e-commerce search datasets still suffer from notable limitations: queries are often heuristically constructed, cold-start users and long-tail products are filtered out, query and product texts are anonymized, and most datasets cover only a single stage of the search pipeline. Collectively, these issues constrain research on LLM-based e-commerce search. To address these challenges, we construct and release KuaiSearch. To the best of our knowledge, it is the largest e-commerce search dataset currently available. KuaiSearch is built upon real user search interactions from the Kuaishou platform, preserving authentic user queries and natural-language product texts, covering cold-start users and long-tail products, and systematically spanning three key stages of the search pipeline: recall, ranking, and relevance judgment. We conduct a comprehensive analysis of KuaiSearch from multiple perspectives, including products, users, and queries, and establish benchmark experiments across several representative search tasks. Experimental results demonstrate that KuaiSearch provides a valuable foundation for research on real-world e-commerce search.

Xinyu Sun, Huangyu Dai, Lingtao Mao et al.

E-commerce image search often takes a cropped image as the query, while each candidate is represented by full item images and structured text. This image-to-multimodal retrieval setting presents two asymmetries: a modality disparity -- a visual query must match image--text items, and a granularity disparity -- a cropped query must be compared with full images containing background context and possible distractors. Detection-based pipelines handle the granularity disparity through explicit localization but incur extra cost and error propagation, whereas CLIP-style encoders avoid detection, but are vulnerable to backgrounds or irrelevant items. To address these limitations, we propose TIGER-FG, a text-guided implicit fine-grained grounding framework for image-to-multimodal e-commerce retrieval. TIGER-FG uses item text as semantic guidance to produce target-focused item representations without object detection for retrieval. We further introduce dual distillation objectives that preserve target-region spatial consistency and query--item similarity structure, yielding more stable and discriminative multimodal representations. In addition, we construct ECom-RF-IMMR, a realistic benchmark suite with a 10M-pair training set and two evaluation benchmarks covering standard and cluttered item layouts. TIGER-FG improves Recall@1 over the strongest baseline by 6.1 and 34.4 percentage points on the two evaluation benchmarks, respectively, with only 85.7M query-side parameters and 256-dim embeddings. Results on public e-commerce benchmarks further demonstrate its generalization to noisy and one-to-many retrieval scenarios. Code and data will be released.

Yufei Ma, Zihan Liang, Ben Chen et al.

Search-augmented reasoning agents interleave internal reasoning with calls to an external retriever, and their performance relies on the quality of each issued query. However, under outcome-reward reinforcement learning, every search decision in a rollout shares the same trajectory-level reward, leaving individual queries without step-specific credit. Recent process-supervision approaches address this gap by drawing step-level signals from outside the policy, relying either on a much larger teacher model, or on sub-question annotations produced by a stronger external system. In contrast, we propose SD-Search, which derives step-level supervision from the policy itself through on-policy hindsight self-distillation, requiring neither an external teacher nor additional annotations. In SD-Search, a single model plays two roles that differ only in conditioning: a student that sees only the context available at inference time, and a teacher that additionally conditions on a compact hindsight block summarizing the search queries and final outcomes of a group of rollouts sampled from the same question. Since the teacher knows how each rollout unfolded and which ones succeeded, its query distribution implicitly marks which decisions were worth making, and the student is trained to recover this behavior by minimizing the token-level Jensen--Shannon divergence to the teacher at search-query positions. This layers a dense, step-level signal on top of GRPO's coarse trajectory reward. Crucially, this signal is produced by the policy itself within the standard RL training loop, without external model inference, auxiliary annotation pipeline, or additional training stage.

Tianhao Shi, Yang Zhang, Xiaoyan Zhao et al.

The rapid proliferation of Artificial Intelligence-Generated Content (AIGC) is fundamentally restructuring online content ecologies, necessitating a rigorous examination of its behavioral and distributional implications. Leveraging a comprehensive longitudinal dataset comprising tens of millions of users from a leading Chinese video-sharing platform, this study elucidated the distinct creation and consumption behaviors characterizing AIGC versus Human-Generated Content (HGC). We identified a prevalent scale-over-preference dynamic, wherein AIGC creators achieve aggregate engagement comparable to HGC creators through high-volume production, despite a marked consumer preference for HGC. Deeper analysis uncovered the ability of the algorithmic content distribution mechanism in moderating these competing interests regarding AIGC. These findings advocated for the implementation of AIGC-sensitive distribution algorithms and precise governance frameworks to ensure the long-term health of the online content platforms.

Zihan Liang, Yufei Ma, Ben Chen et al.

Reinforcement learning has emerged as an effective paradigm for training large language models to perform search-augmented reasoning. However, existing approaches rely on trajectory-level rewards that cannot distinguish precise search queries from vague or redundant ones within a rollout group, and collapse to a near-zero gradient signal whenever every sampled trajectory fails. In this paper, we propose IG-Search, a reinforcement learning framework that introduces a step-level reward based on Information Gain (IG). For each search step, IG measures how much the retrieved documents improve the model's confidence in the gold answer relative to a counterfactual baseline of random documents, thereby reflecting the effectiveness of the underlying search query. This signal is fed back to the corresponding search-query tokens via per-token advantage modulation in GRPO, enabling fine-grained, step-level credit assignment within a rollout. Unlike prior step-level methods that require either externally annotated intermediate supervision or shared environment states across trajectories, IG-Search derives its signals from the policy's own generation probabilities, requiring no intermediate annotations beyond standard question-answer pairs. Experiments on seven single-hop and multi-hop QA benchmarks demonstrate that IG-Search achieves an average EM of 0.430 with Qwen2.5-3B, outperforming the strongest trajectory-level baseline (MR-Search) by 1.6 points and the step-level method GiGPO by 0.9 points on average across benchmarks, with particularly pronounced gains on multi-hop reasoning tasks. Despite introducing a dense step-level signal, IG-Search adds only ~6.4% to per-step training wall-clock time over the trajectory-level baseline and leaves inference latency unchanged, while still providing a meaningful gradient signal even when every sampled trajectory answers incorrectly.

Xinyu Nan, Lingtao Mao, Huangyu Dai et al.

Achieving visual semantic understanding requires a unified framework that simultaneously handles object detection, category prediction, and attribute recognition. However, current advanced approaches rely on global similarity and struggle to capture fine-grained category distinctions and category-specific attribute diversity, especially in large-scale e-commerce scenarios. To overcome these challenges, we introduce a detection-guided generative framework that predicts hierarchical category and attribute tokens. For each detected object, we extract refined ROI-level features and employ a BART-based generator to produce semantic tokens in a coarse-to-fine sequence covering category hierarchies and property-value pairs, with support for property-conditioned attribute recognition. Experiments on both large-scale proprietary e-commerce datasets and open-source datasets demonstrate that our approach significantly outperforms existing similarity-based pipelines and multi-stage classification systems, achieving stronger fine-grained recognition and more coherent unified inference.

Yu Zhu, Yu Gong, Qingwen Liu et al.

Recently, interactive recommender systems are becoming increasingly popular. The insight is that, with the interaction between users and the system, (1) users can actively intervene the recommendation results rather than passively receive them, and (2) the system learns more about users so as to provide better recommendation. We focus on the single-round interaction, i.e. the system asks the user a question (Step 1), and exploits his feedback to generate better recommendation (Step 2). A novel query-based interactive recommender system is proposed in this paper, where \textbf{personalized questions are accurately generated from millions of automatically constructed questions} in Step 1, and \textbf{the recommendation is ensured to be closely-related to users' feedback} in Step 2. We achieve this by transforming Step 1 into a query recommendation task and Step 2 into a retrieval task. The former task is our key challenge. We firstly propose a model based on Meta-Path to efficiently retrieve hundreds of query candidates from the large query pool. Then an adapted Attention-GRU model is developed to effectively rank these candidates for recommendation. Offline and online experiments on Taobao, a large-scale e-commerce platform in China, verify the effectiveness of our interactive system. The system has already gone into production in the homepage of Taobao App since Nov. 11, 2018 (see https://v.qq.com/x/page/s0833tkp1uo.html on how it works online). Our code and dataset are public in https://github.com/zyody/QueryQR.

Yongsen Pan, Yuxin Chen, Zheng Hu et al.

Modern recommendation systems involve massive catalogs of multimodal items, where scalable item identification must balance compactness, semantic fidelity, and downstream effectiveness. Semantic IDs (SIDs) address this need by representing items as short discrete token sequences derived from multimodal signals, providing a compact interface for retrieval, ranking, and generative recommendation. However, effective SID learning is hindered by collisions, where different items are assigned identical or highly confusable codes. Existing methods mainly rely on improved quantization or fixed overlap regularization, but they do not adaptively distinguish whether an overlap should be suppressed or preserved. We propose AdaSID, an adaptive semantic ID learning framework for recommendation. AdaSID regulates SID overlaps through a two-stage process. First, it relaxes repulsion for observed overlaps when the involved items are semantically compatible, preserving admissible sharing rather than uniformly separating all collisions. Second, it allocates the remaining regulation pressure according to local collision load and training progress, strengthening control in congested regions while gradually rebalancing optimization toward recommendation alignment. This design adaptively decides which overlaps to penalize, how strongly to regulate them, and when to shift the learning focus. Extensive offline and online experiments validate AdaSID. On two public benchmarks, AdaSID improves Recall and NDCG by about 4.5% on average over strong baselines, while improving codebook utilization and SID diversity. In Kuaishou e-commerce, an online A/B test on short-video retrieval covering tens of millions of users achieves statistically significant gains, including a 0.98% GMV improvement, and industrial ranking evaluation shows consistent AUC improvements.

Tingfeng Hong, Pingye Ren, Xinlong Xiao et al.

Balancing multiple objectives is critical for user satisfaction in modern recommender and search systems, yet current Multi-Task Fusion (MTF) methods rely on static, manually-tuned weights that fail to capture individual user intent. While Reinforcement Learning (RL) offers a path to personalization, traditional approaches often falter due to training instability and the sparse rewards inherent in these large-scale systems. To address these limitations, we propose Group-relative Reinforcement learning with Adaptive Dirichlet Exploration (GRADE), a novel and robust framework for personalized multi-task fusion. GRADE leverages a critic-free, Group Relative Policy Optimization (GRPO) paradigm, enabling stable and efficient policy learning by evaluating the relative performance of candidate weight groups. Its core innovations include employing the Dirichlet distribution for principled and structured exploration of the weight space, and a composite reward function that combines sparse user feedback with dense model priors and rule-based constraints to guide the search effectively. Deployed in the in-app marketplace of an application with over hundreds of millions daily active users, GRADE significantly outperforms established baselines, achieving substantial gains in rigorous large-scale A/B tests: +0.595\% in CTR, +1.193\% in CVR, +1.788\% in OPM, and +1.568\% in total order volume. Following its strong performance, GRADE has been fully deployed in the marketplace search scenario of Kuaishou, serving hundreds of millions of users.

Zexin Zheng, Huangyu Dai, Lingtao Mao et al.

Traditional vision search, similar to search and recommendation systems, follows the multi-stage cascading architecture (MCA) paradigm to balance efficiency and conversion. Specifically, the query image undergoes feature extraction, recall, pre-ranking, and ranking stages, ultimately presenting the user with semantically similar products that meet their preferences. This multi-view representation discrepancy of the same object in the query and the optimization objective collide across these stages, making it difficult to achieve Pareto optimality in both user experience and conversion. In this paper, an end-to-end generative framework, OneVision, is proposed to address these problems. OneVision builds on VRQ, a vision-aligned residual quantization encoding, which can align the vastly different representations of an object across multiple viewpoints while preserving the distinctive features of each product as much as possible. Then a multi-stage semantic alignment scheme is adopted to maintain strong visual similarity priors while effectively incorporating user-specific information for personalized preference generation. In offline evaluations, OneVision performs on par with online MCA, while improving inference efficiency by 21% through dynamic pruning. In A/B tests, it achieves significant online improvements: +2.15% item CTR, +2.27% CVR, and +3.12% order volume. These results demonstrate that a semantic ID centric, generative architecture can unify retrieval and personalization while simplifying the serving pathway.

Qinyao Li, Xiaoyang Zheng, Qihang Zhao et al.

Personalized search ranking systems are critical for driving engagement and revenue in modern e-commerce and short-video platforms. While existing methods excel at estimating users' broad interests based on the filtered historical behaviors, they typically under-exploit explicit alignment between a user's real-time intent (represented by the user query) and their past actions. In this paper, we propose DiffusionGS, a novel and scalable approach powered by generative models. Our key insight is that user queries can serve as explicit intent anchors to facilitate the extraction of users' immediate interests from long-term, noisy historical behaviors. Specifically, we formulate interest extraction as a conditional denoising task, where the user's query guides a conditional diffusion process to produce a robust, user intent-aware representation from their behavioral sequence. We propose the User-aware Denoising Layer (UDL) to incorporate user-specific profiles into the optimization of attention distribution on the user's past actions. By reframing queries as intent priors and leveraging diffusion-based denoising, our method provides a powerful mechanism for capturing dynamic user interest shifts. Extensive offline and online experiments demonstrate the superiority of DiffusionGS over state-of-the-art methods.

Huxiao Ji, Haitao Yang, Linchuan Li et al.

Modern mobile applications heavily rely on the notification system to acquire daily active users and enhance user engagement. Being able to proactively reach users, the system has to decide when to send notifications to users. Although many researchers have studied optimizing the timing of sending notifications, they only utilized users' contextual features, without modeling users' behavior patterns. Additionally, these efforts only focus on individual notifications, and there is a lack of studies on optimizing the holistic timing of multiple notifications within a period. To bridge these gaps, we propose the Temporal Interaction Model (TIM), which models users' behavior patterns by estimating CTR in every time slot over a day in our short video application Kuaishou. TIM leverages long-term user historical interaction sequence features such as notification receipts, clicks, watch time and effective views, and employs a temporal attention unit (TAU) to extract user behavior patterns. Moreover, we provide an elegant strategy of holistic notifications send time control to improve user engagement while minimizing disruption. We evaluate the effectiveness of TIM through offline experiments and online A/B tests. The results indicate that TIM is a reliable tool for forecasting user behavior, leading to a remarkable enhancement in user engagement without causing undue disturbance.

Xinyuan Qi, Kai Hou, Tong Liu et al.

Time series forecasting (TSF) is fundamentally required in many real-world applications, such as electricity consumption planning and sales forecasting. In e-commerce, accurate time-series sales forecasting (TSSF) can significantly increase economic benefits. TSSF in e-commerce aims to predict future sales of millions of products. The trend and seasonality of products vary a lot, and the promotion activity heavily influences sales. Besides the above difficulties, we can know some future knowledge in advance except for the historical statistics. Such future knowledge may reflect the influence of the future promotion activity on current sales and help achieve better accuracy. However, most existing TSF methods only predict the future based on historical information. In this work, we make up for the omissions of future knowledge. Except for introducing future knowledge for prediction, we propose Aliformer based on the bidirectional Transformer, which can utilize the historical information, current factor, and future knowledge to predict future sales. Specifically, we design a knowledge-guided self-attention layer that uses known knowledge's consistency to guide the transmission of timing information. And the future-emphasized training strategy is proposed to make the model focus more on the utilization of future knowledge. Extensive experiments on four public benchmark datasets and one proposed large-scale industrial dataset from Tmall demonstrate that Aliformer can perform much better than state-of-the-art TSF methods. Aliformer has been deployed for goods selection on Tmall Industry Tablework, and the dataset will be released upon approval.

Qiwei Chen, Changhua Pei, Shanshan Lv et al.

Click-Through Rate (CTR) prediction is one of the core tasks in recommender systems (RS). It predicts a personalized click probability for each user-item pair. Recently, researchers have found that the performance of CTR model can be improved greatly by taking user behavior sequence into consideration, especially long-term user behavior sequence. The report on an e-commerce website shows that 23\% of users have more than 1000 clicks during the past 5 months. Though there are numerous works focus on modeling sequential user behaviors, few works can handle long-term user behavior sequence due to the strict inference time constraint in real world system. Two-stage methods are proposed to push the limit for better performance. At the first stage, an auxiliary task is designed to retrieve the top-$k$ similar items from long-term user behavior sequence. At the second stage, the classical attention mechanism is conducted between the candidate item and $k$ items selected in the first stage. However, information gap happens between retrieval stage and the main CTR task. This goal divergence can greatly diminishing the performance gain of long-term user sequence. In this paper, inspired by Reformer, we propose a locality-sensitive hashing (LSH) method called ETA (End-to-end Target Attention) which can greatly reduce the training and inference cost and make the end-to-end training with long-term user behavior sequence possible. Both offline and online experiments confirm the effectiveness of our model. We deploy ETA into a large-scale real world E-commerce system and achieve extra 3.1\% improvements on GMV (Gross Merchandise Value) compared to a two-stage long user sequence CTR model.

Yufei Feng, Binbin Hu, Yu Gong et al.

Reranking is attracting incremental attention in the recommender systems, which rearranges the input ranking list into the final rank-ing list to better meet user demands. Most existing methods greedily rerank candidates through the rating scores from point-wise or list-wise models. Despite effectiveness, neglecting the mutual influence between each item and its contexts in the final ranking list often makes the greedy strategy based reranking methods sub-optimal. In this work, we propose a new context-wise reranking framework named Generative Rerank Network (GRN). Specifically, we first design the evaluator, which applies Bi-LSTM and self-attention mechanism to model the contextual information in the labeled final ranking list and predict the interaction probability of each item more precisely. Afterwards, we elaborate on the generator, equipped with GRU, attention mechanism and pointer network to select the item from the input ranking list step by step. Finally, we apply cross-entropy loss to train the evaluator and, subsequently, policy gradient to optimize the generator under the guidance of the evaluator. Empirical results show that GRN consistently and significantly outperforms state-of-the-art point-wise and list-wise methods. Moreover, GRN has achieved a performance improvement of 5.2% on PV and 6.1% on IPV metric after the successful deployment in one popular recommendation scenario of Taobao application.

Xu Xie, Fei Sun, Xiaoyong Yang et al.

Recommender systems play a vital role in modern online services, such as Amazon and Taobao. Traditional personalized methods, which focus on user-item (UI) relations, have been widely applied in industrial settings, owing to their efficiency and effectiveness. Despite their success, we argue that these approaches ignore local information hidden in similar users. To tackle this problem, user-based methods exploit similar user relations to make recommendations in a local perspective. Nevertheless, traditional user-based methods, like userKNN and matrix factorization, are intractable to be deployed in the real-time applications since such transductive models have to be recomputed or retrained with any new interaction. To overcome this challenge, we propose a framework called self-complementary collaborative filtering~(SCCF) which can make recommendations with both global and local information in real time. On the one hand, it utilizes UI relations and user neighborhood to capture both global and local information. On the other hand, it can identify similar users for each user in real time by inferring user representations on the fly with an inductive model. The proposed framework can be seamlessly incorporated into existing inductive UI approach and benefit from user neighborhood with little additional computation. It is also the first attempt to apply user-based methods in real-time settings. The effectiveness and efficiency of SCCF are demonstrated through extensive offline experiments on four public datasets, as well as a large scale online A/B test in Taobao.

Yufei Feng, Yu Gong, Fei Sun et al.

Recommender systems (RS) work effective at alleviating information overload and matching user interests in various web-scale applications. Most RS retrieve the user's favorite candidates and then rank them by the rating scores in the greedy manner. In the permutation prospective, however, current RS come to reveal the following two limitations: 1) They neglect addressing the permutation-variant influence within the recommended results; 2) Permutation consideration extends the latent solution space exponentially, and current RS lack the ability to evaluate the permutations. Both drive RS away from the permutation-optimal recommended results and better user experience. To approximate the permutation-optimal recommended results effectively and efficiently, we propose a novel permutation-wise framework PRS in the re-ranking stage of RS, which consists of Permutation-Matching (PMatch) and Permutation-Ranking (PRank) stages successively. Specifically, the PMatch stage is designed to obtain the candidate list set, where we propose the FPSA algorithm to generate multiple candidate lists via the permutation-wise and goal-oriented beam search algorithm. Afterwards, for the candidate list set, the PRank stage provides a unified permutation-wise ranking criterion named LR metric, which is calculated by the rating scores of elaborately designed permutation-wise model DPWN. Finally, the list with the highest LR score is recommended to the user. Empirical results show that PRS consistently and significantly outperforms state-of-the-art methods. Moreover, PRS has achieved a performance improvement of 11.0% on PV metric and 8.7% on IPV metric after the successful deployment in one popular recommendation scenario of Taobao application.

Yingqiang Ge, Shuchang Liu, Ruoyuan Gao et al.

As Recommender Systems (RS) influence more and more people in their daily life, the issue of fairness in recommendation is becoming more and more important. Most of the prior approaches to fairness-aware recommendation have been situated in a static or one-shot setting, where the protected groups of items are fixed, and the model provides a one-time fairness solution based on fairness-constrained optimization. This fails to consider the dynamic nature of the recommender systems, where attributes such as item popularity may change over time due to the recommendation policy and user engagement. For example, products that were once popular may become no longer popular, and vice versa. As a result, the system that aims to maintain long-term fairness on the item exposure in different popularity groups must accommodate this change in a timely fashion. Novel to this work, we explore the problem of long-term fairness in recommendation and accomplish the problem through dynamic fairness learning. We focus on the fairness of exposure of items in different groups, while the division of the groups is based on item popularity, which dynamically changes over time in the recommendation process. We tackle this problem by proposing a fairness-constrained reinforcement learning algorithm for recommendation, which models the recommendation problem as a Constrained Markov Decision Process (CMDP), so that the model can dynamically adjust its recommendation policy to make sure the fairness requirement is always satisfied when the environment changes. Experiments on several real-world datasets verify our framework's superiority in terms of recommendation performance, short-term fairness, and long-term fairness.

Runsheng Yu, Yu Gong, Xu He et al.

A common challenge in personalized user preference prediction is the cold-start problem. Due to the lack of user-item interactions, directly learning from the new users' log data causes serious over-fitting problem. Recently, many existing studies regard the cold-start personalized preference prediction as a few-shot learning problem, where each user is the task and recommended items are the classes, and the gradient-based meta learning method (MAML) is leveraged to address this challenge. However, in real-world application, the users are not uniformly distributed (i.e., different users may have different browsing history, recommended items, and user profiles. We define the major users as the users in the groups with large numbers of users sharing similar user information, and other users are the minor users), existing MAML approaches tend to fit the major users and ignore the minor users. To address this cold-start task-overfitting problem, we propose a novel personalized adaptive meta learning approach to consider both the major and the minor users with three key contributions: 1) We are the first to present a personalized adaptive learning rate meta-learning approach to improve the performance of MAML by focusing on both the major and minor users. 2) To provide better personalized learning rates for each user, we introduce a similarity-based method to find similar users as a reference and a tree-based method to store users' features for fast search. 3) To reduce the memory usage, we design a memory agnostic regularizer to further reduce the space complexity to constant while maintain the performance. Experiments on MovieLens, BookCrossing, and real-world production datasets reveal that our method outperforms the state-of-the-art methods dramatically for both the minor and major users.

Shuai Zhang, Huoyu Liu, Aston Zhang et al.

Modeling user interests is crucial in real-world recommender systems. In this paper, we present a new user interest representation model for personalized recommendation. Specifically, the key novelty behind our model is that it explicitly models user interests as a hypercuboid instead of a point in the space. In our approach, the recommendation score is learned by calculating a compositional distance between the user hypercuboid and the item. This helps to alleviate the potential geometric inflexibility of existing collaborative filtering approaches, enabling a greater extent of modeling capability. Furthermore, we present two variants of hypercuboids to enhance the capability in capturing the diversities of user interests. A neural architecture is also proposed to facilitate user hypercuboid learning by capturing the activity sequences (e.g., buy and rate) of users. We demonstrate the effectiveness of our proposed model via extensive experiments on both public and commercial datasets. Empirical results show that our approach achieves very promising results, outperforming existing state-of-the-art.

Gongqi Lin, Yuan Miao, Xiaoyong Yang et al.

Commonsense knowledge is critical in human reading comprehension. While machine comprehension has made significant progress in recent years, the ability in handling commonsense knowledge remains limited. Synonyms are one of the most widely used commonsense knowledge. Constructing adversarial dataset is an important approach to find weak points of machine comprehension models and support the design of solutions. To investigate machine comprehension models' ability in handling the commonsense knowledge, we created a Question and Answer Dataset with common knowledge of Synonyms (QADS). QADS are questions generated based on SQuAD 2.0 by applying commonsense knowledge of synonyms. The synonyms are extracted from WordNet. Words often have multiple meanings and synonyms. We used an enhanced Lesk algorithm to perform word sense disambiguation to identify synonyms for the context. ELECTRA achieves the state-of-art result on the SQuAD 2.0 dataset in 2019. With scale, ELECTRA can achieve similar performance as BERT does. However, QADS shows that ELECTRA has little ability to handle commonsense knowledge of synonyms. In our experiment, ELECTRA-small can achieve 70% accuracy on SQuAD 2.0, but only 20% on QADS. ELECTRA-large did not perform much better. Its accuracy on SQuAD 2.0 is 88% but dropped significantly to 26% on QADS. In our earlier experiments, BERT, although also failed badly on QADS, was not as bad as ELECTRA. The result shows that even top-performing NLP models have little ability to handle commonsense knowledge which is essential in reading comprehension.

Yufei Feng, Fuyu Lv, Binbin Hu et al.

Click-through rate (CTR) prediction is a critical task for many industrial systems, such as display advertising and recommender systems. Recently, modeling user behavior sequences attracts much attention and shows great improvements in the CTR field. Existing works mainly exploit attention mechanism based on embedding product when considering relations between user behaviors and target item. However, this methodology lacks of concrete semantics and overlooks the underlying reasons driving a user to click on a target item. In this paper, we propose a new framework named Multiplex Target-Behavior Relation enhanced Network (MTBRN) to leverage multiplex relations between user behaviors and target item to enhance CTR prediction. Multiplex relations consist of meaningful semantics, which can bring a better understanding on users' interests from different perspectives. To explore and model multiplex relations, we propose to incorporate various graphs (e.g., knowledge graph and item-item similarity graph) to construct multiple relational paths between user behaviors and target item. Then Bi-LSTM is applied to encode each path in the path extractor layer. A path fusion network and a path activation network are devised to adaptively aggregate and finally learn the representation of all paths for CTR prediction. Extensive offline and online experiments clearly verify the effectiveness of our framework.

Yingqiang Ge, Shuya Zhao, Honglu Zhou et al.

Personalized recommendation benefits users in accessing contents of interests effectively. Current research on recommender systems mostly focuses on matching users with proper items based on user interests. However, significant efforts are missing to understand how the recommendations influence user preferences and behaviors, e.g., if and how recommendations result in \textit{echo chambers}. Extensive efforts have been made in examining the phenomenon in online media and social network systems. Meanwhile, there are growing concerns that recommender systems might lead to the self-reinforcing of user's interests due to narrowed exposure of items, which may be the potential cause of echo chamber. In this paper, we aim to analyze the echo chamber phenomenon in Alibaba Taobao -- one of the largest e-commerce platforms in the world. Echo chamber means the effect of user interests being reinforced through repeated exposure to similar contents. Based on the definition, we examine the presence of echo chamber in two steps. First, we explore whether user interests have been reinforced. Second, we check whether the reinforcement results from the exposure of similar contents. Our evaluations are enhanced with robust metrics, including cluster validity and statistical significance. Experiments are performed on extensive collections of real-world data consisting of user clicks, purchases, and browse logs from Alibaba Taobao. Evidence suggests the tendency of echo chamber in user click behaviors, while it is relatively mitigated in user purchase behaviors. Insights from the results guide the refinement of recommendation algorithms in real-world e-commerce systems.

Wenhui Yu, Xiao Lin, Junfeng Ge et al.

Data sparsity is an inherent challenge in the recommender systems, where most of the data is collected from the implicit feedbacks of users. This causes two difficulties in designing effective algorithms: first, the majority of users only have a few interactions with the system and there is no enough data for learning; second, there are no negative samples in the implicit feedbacks and it is a common practice to perform negative sampling to generate negative samples. However, this leads to a consequence that many potential positive samples are mislabeled as negative ones and data sparsity would exacerbate the mislabeling problem. To solve these difficulties, we regard the problem of recommendation on sparse implicit feedbacks as a semi-supervised learning task, and explore domain adaption to solve it. We transfer the knowledge learned from dense data to sparse data and we focus on the most challenging case -- there is no user or item overlap. In this extreme case, aligning embeddings of two datasets directly is rather sub-optimal since the two latent spaces encode very different information. As such, we adopt domain-invariant textual features as the anchor points to align the latent spaces. To align the embeddings, we extract the textual features for each user and item and feed them into a domain classifier with the embeddings of users and items. The embeddings are trained to puzzle the classifier and textual features are fixed as anchor points. By domain adaptation, the distribution pattern in the source domain is transferred to the target domain. As the target part can be supervised by domain adaptation, we abandon negative sampling in target dataset to avoid label noise. We adopt three pairs of real-world datasets to validate the effectiveness of our transfer strategy. Results show that our models outperform existing models significantly.

Yufei Feng, Binbin Hu, Fuyu Lv et al.

Recommender system (RS) devotes to predicting user preference to a given item and has been widely deployed in most web-scale applications. Recently, knowledge graph (KG) attracts much attention in RS due to its abundant connective information. Existing methods either explore independent meta-paths for user-item pairs over KG, or employ graph neural network (GNN) on whole KG to produce representations for users and items separately. Despite effectiveness, the former type of methods fails to fully capture structural information implied in KG, while the latter ignores the mutual effect between target user and item during the embedding propagation. In this work, we propose a new framework named Adaptive Target-Behavior Relational Graph network (ATBRG for short) to effectively capture structural relations of target user-item pairs over KG. Specifically, to associate the given target item with user behaviors over KG, we propose the graph connect and graph prune techniques to construct adaptive target-behavior relational graph. To fully distill structural information from the sub-graph connected by rich relations in an end-to-end fashion, we elaborate on the model design of ATBRG, equipped with relation-aware extractor layer and representation activation layer. We perform extensive experiments on both industrial and benchmark datasets. Empirical results show that ATBRG consistently and significantly outperforms state-of-the-art methods. Moreover, ATBRG has also achieved a performance improvement of 5.1% on CTR metric after successful deployment in one popular recommendation scenario of Taobao APP.

Yu Gong, Ziwen Jiang, Yufei Feng et al.

Recommender system (RS) has become a crucial module in most web-scale applications. Recently, most RSs are in the waterfall form based on the cloud-to-edge framework, where recommended results are transmitted to edge (e.g., user mobile) by computing in advance in the cloud server. Despite effectiveness, network bandwidth and latency between cloud server and edge may cause the delay for system feedback and user perception. Hence, real-time computing on edge could help capture user preferences more preciously and thus make more satisfactory recommendations. Our work, to our best knowledge, is the first attempt to design and implement the novel Recommender System on Edge (EdgeRec), which achieves Real-time User Perception and Real-time System Feedback. Moreover, we propose Heterogeneous User Behavior Sequence Modeling and Context-aware Reranking with Behavior Attention Networks to capture user's diverse interests and adjust recommendation results accordingly. Experimental results on both the offline evaluation and online performance in Taobao home-page feeds demonstrate the effectiveness of EdgeRec.

Chen Xu, Quan Li, Junfeng Ge et al.

Features play an important role in the prediction tasks of e-commerce recommendations. To guarantee the consistency of off-line training and on-line serving, we usually utilize the same features that are both available. However, the consistency in turn neglects some discriminative features. For example, when estimating the conversion rate (CVR), i.e., the probability that a user would purchase the item if she clicked it, features like dwell time on the item detailed page are informative. However, CVR prediction should be conducted for on-line ranking before the click happens. Thus we cannot get such post-event features during serving. We define the features that are discriminative but only available during training as the privileged features. Inspired by the distillation techniques which bridge the gap between training and inference, in this work, we propose privileged features distillation (PFD). We train two models, i.e., a student model that is the same as the original one and a teacher model that additionally utilizes the privileged features. Knowledge distilled from the more accurate teacher is transferred to the student to improve its accuracy. During serving, only the student part is extracted and it relies on no privileged features. We conduct experiments on two fundamental prediction tasks at Taobao recommendations, i.e., click-through rate (CTR) at coarse-grained ranking and CVR at fine-grained ranking. By distilling the interacted features that are prohibited during serving for CTR and the post-event features for CVR, we achieve significant improvements over their strong baselines. During the on-line A/B tests, the click metric is improved by +5.0% in the CTR task. And the conversion metric is improved by +2.3% in the CVR task. Besides, by addressing several issues of training PFD, we obtain comparable training speed as the baselines without any distillation.

Yu Gong, Yu Zhu, Lu Duan et al.

This paper targets to a novel but practical recommendation problem named exact-K recommendation. It is different from traditional top-K recommendation, as it focuses more on (constrained) combinatorial optimization which will optimize to recommend a whole set of K items called card, rather than ranking optimization which assumes that "better" items should be put into top positions. Thus we take the first step to give a formal problem definition, and innovatively reduce it to Maximum Clique Optimization based on graph. To tackle this specific combinatorial optimization problem which is NP-hard, we propose Graph Attention Networks (GAttN) with a Multi-head Self-attention encoder and a decoder with attention mechanism. It can end-to-end learn the joint distribution of the K items and generate an optimal card rather than rank individual items by prediction scores. Then we propose Reinforcement Learning from Demonstrations (RLfD) which combines the advantages in behavior cloning and reinforcement learning, making it sufficient- and-efficient to train the model. Extensive experiments on three datasets demonstrate the effectiveness of our proposed GAttN with RLfD method, it outperforms several strong baselines with a relative improvement of 7.7% and 4.7% on average in Precision and Hit Ratio respectively, and achieves state-of-the-art (SOTA) performance for the exact-K recommendation problem.

Qiwei Chen, Huan Zhao, Wei Li et al.

Deep learning based methods have been widely used in industrial recommendation systems (RSs). Previous works adopt an Embedding&MLP paradigm: raw features are embedded into low-dimensional vectors, which are then fed on to MLP for final recommendations. However, most of these works just concatenate different features, ignoring the sequential nature of users' behaviors. In this paper, we propose to use the powerful Transformer model to capture the sequential signals underlying users' behavior sequences for recommendation in Alibaba. Experimental results demonstrate the superiority of the proposed model, which is then deployed online at Taobao and obtain significant improvements in online Click-Through-Rate (CTR) comparing to two baselines.

Tianshu Lyu, Fei Sun, Peng Jiang et al.

Network embedding has proved extremely useful in a variety of network analysis tasks such as node classification, link prediction, and network visualization. Almost all the existing network embedding methods learn to map the node IDs to their corresponding node embeddings. This design principle, however, hinders the existing methods from being applied in real cases. Node ID is not generalizable and, thus, the existing methods have to pay great effort in cold-start problem. The heterogeneous network usually requires extra work to encode node types, as node type is not able to be identified by node ID. Node ID carries rare information, resulting in the criticism that the existing methods are not robust to noise. To address this issue, we introduce Compositional Network Embedding, a general inductive network representation learning framework that generates node embeddings by combining node features based on the principle of compositionally. Instead of directly optimizing an embedding lookup based on arbitrary node IDs, we learn a composition function that infers node embeddings by combining the corresponding node attribute embeddings through a graph-based loss. For evaluation, we conduct the experiments on link prediction under four different settings. The results verified the effectiveness and generalization ability of compositional network embeddings, especially on unseen nodes.

Changhua Pei, Yi Zhang, Yongfeng Zhang et al.

Ranking is a core task in recommender systems, which aims at providing an ordered list of items to users. Typically, a ranking function is learned from the labeled dataset to optimize the global performance, which produces a ranking score for each individual item. However, it may be sub-optimal because the scoring function applies to each item individually and does not explicitly consider the mutual influence between items, as well as the differences of users' preferences or intents. Therefore, we propose a personalized re-ranking model for recommender systems. The proposed re-ranking model can be easily deployed as a follow-up modular after any ranking algorithm, by directly using the existing ranking feature vectors. It directly optimizes the whole recommendation list by employing a transformer structure to efficiently encode the information of all items in the list. Specifically, the Transformer applies a self-attention mechanism that directly models the global relationships between any pair of items in the whole list. We confirm that the performance can be further improved by introducing pre-trained embedding to learn personalized encoding functions for different users. Experimental results on both offline benchmarks and real-world online e-commerce systems demonstrate the significant improvements of the proposed re-ranking model.

Fei Sun, Jun Liu, Jian Wu et al.

Modeling users' dynamic and evolving preferences from their historical behaviors is challenging and crucial for recommendation systems. Previous methods employ sequential neural networks (e.g., Recurrent Neural Network) to encode users' historical interactions from left to right into hidden representations for making recommendations. Although these methods achieve satisfactory results, they often assume a rigidly ordered sequence which is not always practical. We argue that such left-to-right unidirectional architectures restrict the power of the historical sequence representations. For this purpose, we introduce a Bidirectional Encoder Representations from Transformers for sequential Recommendation (BERT4Rec). However, jointly conditioning on both left and right context in deep bidirectional model would make the training become trivial since each item can indirectly "see the target item". To address this problem, we train the bidirectional model using the Cloze task, predicting the masked items in the sequence by jointly conditioning on their left and right context. Comparing with predicting the next item at each position in a sequence, the Cloze task can produce more samples to train a more powerful bidirectional model. Extensive experiments on four benchmark datasets show that our model outperforms various state-of-the-art sequential models consistently.

Changhua Pei, Xinru Yang, Qing Cui et al.

Existing recommendation algorithms mostly focus on optimizing traditional recommendation measures, such as the accuracy of rating prediction in terms of RMSE or the quality of top-$k$ recommendation lists in terms of precision, recall, MAP, etc. However, an important expectation for commercial recommendation systems is to improve the final revenue/profit of the system. Traditional recommendation targets such as rating prediction and top-$k$ recommendation are not directly related to this goal. In this work, we blend the fundamental concepts in online advertising and micro-economics into personalized recommendation for profit maximization. Specifically, we propose value-aware recommendation based on reinforcement learning, which directly optimizes the economic value of candidate items to generate the recommendation list. In particular, we generalize the basic concept of click conversion rate (CVR) in computational advertising into the conversation rate of an arbitrary user action (XVR) in E-commerce, where the user actions can be clicking, adding to cart, adding to wishlist, etc. In this way, each type of user action is mapped to its monetized economic value. Economic values of different user actions are further integrated as the reward of a ranking list, and reinforcement learning is used to optimize the recommendation list for the maximum total value. Experimental results in both offline benchmarks and online commercial systems verified the improved performance of our framework, in terms of both traditional top-$k$ ranking tasks and the economic profits of the system.

Jun Feng, Heng Li, Minlie Huang et al.

Ranking is a fundamental and widely studied problem in scenarios such as search, advertising, and recommendation. However, joint optimization for multi-scenario ranking, which aims to improve the overall performance of several ranking strategies in different scenarios, is rather untouched. Separately optimizing each individual strategy has two limitations. The first one is lack of collaboration between scenarios meaning that each strategy maximizes its own objective but ignores the goals of other strategies, leading to a sub-optimal overall performance. The second limitation is the inability of modeling the correlation between scenarios meaning that independent optimization in one scenario only uses its own user data but ignores the context in other scenarios. In this paper, we formulate multi-scenario ranking as a fully cooperative, partially observable, multi-agent sequential decision problem. We propose a novel model named Multi-Agent Recurrent Deterministic Policy Gradient (MA-RDPG) which has a communication component for passing messages, several private actors (agents) for making actions for ranking, and a centralized critic for evaluating the overall performance of the co-working actors. Each scenario is treated as an agent (actor). Agents collaborate with each other by sharing a global action-value function (the critic) and passing messages that encodes historical information across scenarios. The model is evaluated with online settings on a large E-commerce platform. Results show that the proposed model exhibits significant improvements against baselines in terms of the overall performance.

Fei Sun, Peng Jiang, Hanxiao Sun et al.

In this paper, we study the product title summarization problem in E-commerce applications for display on mobile devices. Comparing with conventional sentence summarization, product title summarization has some extra and essential constraints. For example, factual errors or loss of the key information are intolerable for E-commerce applications. Therefore, we abstract two more constraints for product title summarization: (i) do not introduce irrelevant information; (ii) retain the key information (e.g., brand name and commodity name). To address these issues, we propose a novel multi-source pointer network by adding a new knowledge encoder for pointer network. The first constraint is handled by pointer mechanism. For the second constraint, we restore the key information by copying words from the knowledge encoder with the help of the soft gating mechanism. For evaluation, we build a large collection of real-world product titles along with human-written short titles. Experimental results demonstrate that our model significantly outperforms the other baselines. Finally, online deployment of our proposed model has yielded a significant business impact, as measured by the click-through rate.

Yabo Ni, Dan Ou, Shichen Liu et al.

Tasks such as search and recommendation have become increas- ingly important for E-commerce to deal with the information over- load problem. To meet the diverse needs of di erent users, person- alization plays an important role. In many large portals such as Taobao and Amazon, there are a bunch of di erent types of search and recommendation tasks operating simultaneously for person- alization. However, most of current techniques address each task separately. This is suboptimal as no information about users shared across di erent tasks. In this work, we propose to learn universal user representations across multiple tasks for more e ective personalization. In partic- ular, user behavior sequences (e.g., click, bookmark or purchase of products) are modeled by LSTM and attention mechanism by integrating all the corresponding content, behavior and temporal information. User representations are shared and learned in an end-to-end setting across multiple tasks. Bene ting from better information utilization of multiple tasks, the user representations are more e ective to re ect their interests and are more general to be transferred to new tasks. We refer this work as Deep User Perception Network (DUPN) and conduct an extensive set of o ine and online experiments. Across all tested ve di erent tasks, our DUPN consistently achieves better results by giving more e ective user representations. Moreover, we deploy DUPN in large scale operational tasks in Taobao. Detailed implementations, e.g., incre- mental model updating, are also provided to address the practical issues for the real world applications.

Tao Zhuang, Wenwu Ou, Zhirong Wang

In web search, mutual influences between documents have been studied from the perspective of search result diversification. But the methods in web search is not directly applicable to e-commerce search because of their differences. And little research has been done on the mutual influences between items in e-commerce search. We propose a global optimization framework for mutual influence aware ranking in e-commerce search. Our framework directly optimizes the Gross Merchandise Volume (GMV) for ranking, and decomposes ranking into two tasks. The first task is mutual influence aware purchase probability estimation. We propose a global feature extension method to incorporate mutual influences into the features of an item. We also use Recurrent Neural Network (RNN) to capture influences related to ranking orders in purchase probability estimation. The second task is to find the best ranking order based on the purchase probability estimations. We treat the second task as a sequence generation problem and solved it using the beam search algorithm. We performed online A/B test on a large e-commerce search engine. The results show that our method brings a 5% increase in GMV for the search engine over a strong baseline.

Yu Gong, Xusheng Luo, Kenny Q. Zhu et al.

This paper studies the problem of automatically extracting a short title from a manually written longer description of E-commerce products for display on mobile devices. It is a new extractive summarization problem on short text inputs, for which we propose a feature-enriched network model, combining three different categories of features in parallel. Experimental results show that our framework significantly outperforms several baselines by a substantial gain of 4.5%. Moreover, we produce an extractive summarization dataset for E-commerce short texts and will release it to the research community.

Yu Gong, Xusheng Luo, Yu Zhu et al.

Slot filling is a critical task in natural language understanding (NLU) for dialog systems. State-of-the-art approaches treat it as a sequence labeling problem and adopt such models as BiLSTM-CRF. While these models work relatively well on standard benchmark datasets, they face challenges in the context of E-commerce where the slot labels are more informative and carry richer expressions. In this work, inspired by the unique structure of E-commerce knowledge base, we propose a novel multi-task model with cascade and residual connections, which jointly learns segment tagging, named entity tagging and slot filling. Experiments show the effectiveness of the proposed cascade and residual structures. Our model has a 14.6% advantage in F1 score over the strong baseline methods on a new Chinese E-commerce shopping assistant dataset, while achieving competitive accuracies on a standard dataset. Furthermore, online test deployed on such dominant E-commerce platform shows 130% improvement on accuracy of understanding user utterances. Our model has already gone into production in the E-commerce platform.

Chen Xu, Jianqiang Yao, Zhouchen Lin et al.

Recurrent neural networks have achieved excellent performance in many applications. However, on portable devices with limited resources, the models are often too large to deploy. For applications on the server with large scale concurrent requests, the latency during inference can also be very critical for costly computing resources. In this work, we address these problems by quantizing the network, both weights and activations, into multiple binary codes {-1,+1}. We formulate the quantization as an optimization problem. Under the key observation that once the quantization coefficients are fixed the binary codes can be derived efficiently by binary search tree, alternating minimization is then applied. We test the quantization for two well-known RNNs, i.e., long short term memory (LSTM) and gated recurrent unit (GRU), on the language models. Compared with the full-precision counter part, by 2-bit quantization we can achieve ~16x memory saving and ~6x real inference acceleration on CPUs, with only a reasonable loss in the accuracy. By 3-bit quantization, we can achieve almost no loss in the accuracy or even surpass the original model, with ~10.5x memory saving and ~3x real inference acceleration. Both results beat the exiting quantization works with large margins. We extend our alternating quantization to image classification tasks. In both RNNs and feedforward neural networks, the method also achieves excellent performance.

Shichen Liu, Fei Xiao, Wenwu Ou et al.

In the 'Big Data' era, many real-world applications like search involve the ranking problem for a large number of items. It is important to obtain effective ranking results and at the same time obtain the results efficiently in a timely manner for providing good user experience and saving computational costs. Valuable prior research has been conducted for learning to efficiently rank like the cascade ranking (learning) model, which uses a sequence of ranking functions to progressively filter some items and rank the remaining items. However, most existing research of learning to efficiently rank in search is studied in a relatively small computing environments with simulated user queries. This paper presents novel research and thorough study of designing and deploying a Cascade model in a Large-scale Operational E-commerce Search application (CLOES), which deals with hundreds of millions of user queries per day with hundreds of servers. The challenge of the real-world application provides new insights for research: 1). Real-world search applications often involve multiple factors of preferences or constraints with respect to user experience and computational costs such as search accuracy, search latency, size of search results and total CPU cost, while most existing search solutions only address one or two factors; 2). Effectiveness of e-commerce search involves multiple types of user behaviors such as click and purchase, while most existing cascade ranking in search only models the click behavior. Based on these observations, a novel cascade ranking model is designed and deployed in an operational e-commerce search application. An extensive set of experiments demonstrate the advantage of the proposed work to address multiple factors of effectiveness, efficiency and user experience in the real-world application.