Fengheng Li

Fengheng Li, An Liu, Wei Feng et al.

Poster layout is a crucial aspect of poster design. Prior methods primarily focus on the correlation between visual content and graphic elements. However, a pleasant layout should also consider the relationship between visual and textual contents and the relationship between elements. In this study, we introduce a relation-aware diffusion model for poster layout generation that incorporates these two relationships in the generation process. Firstly, we devise a visual-textual relation-aware module that aligns the visual and textual representations across modalities, thereby enhancing the layout's efficacy in conveying textual information. Subsequently, we propose a geometry relation-aware module that learns the geometry relationship between elements by comprehensively considering contextual information. Additionally, the proposed method can generate diverse layouts based on user constraints. To advance research in this field, we have constructed a poster layout dataset named CGL-Dataset V2. Our proposed method outperforms state-of-the-art methods on CGL-Dataset V2. The data and code will be available at https://github.com/liuan0803/RADM.

Yuxin Qin, Ke Cao, Haowei Liu et al.

E-commerce product poster generation aims to automatically synthesize a single image that effectively conveys product information by presenting a subject, text, and a designed style. Recent diffusion models with fine-grained and efficient controllability have advanced product poster synthesis, yet they typically rely on multi-stage pipelines, and simultaneous control over subject, text, and style remains underexplored. Such naive multi-stage pipelines also show three issues: poor subject fidelity, inaccurate text, and inconsistent style. To address these issues, we propose InnoAds-Composer, a single-stage framework that enables efficient tri-conditional control tokens over subject, glyph, and style. To alleviate the quadratic overhead introduced by naive tri-conditional token concatenation, we perform importance analysis over layers and timesteps and route each condition only to the most responsive positions, thereby shortening the active token sequence. Besides, to improve the accuracy of Chinese text rendering, we design a Text Feature Enhancement Module (TFEM) that integrates features from both glyph images and glyph crops. To support training and evaluation, we also construct a high-quality e-commerce product poster dataset and benchmark, which is the first dataset that jointly contains subject, text, and style conditions. Extensive experiments demonstrate that InnoAds-Composer significantly outperforms existing product poster methods without obviously increasing inference latency.

Shuo Lu, Yanyin Chen, Wei Feng et al.

Layout generation plays a crucial role in enhancing both user experience and design efficiency. However, current approaches suffer from task-specific generation capabilities and perceptually misaligned evaluation metrics, leading to limited applicability and ineffective measurement. In this paper, we propose \textit{Uni-Layout}, a novel framework that achieves unified generation, human-mimicking evaluation and alignment between the two. For universal generation, we incorporate various layout tasks into a single taxonomy and develop a unified generator that handles background or element contents constrained tasks via natural language prompts. To introduce human feedback for the effective evaluation of layouts, we build \textit{Layout-HF100k}, the first large-scale human feedback dataset with 100,000 expertly annotated layouts. Based on \textit{Layout-HF100k}, we introduce a human-mimicking evaluator that integrates visual and geometric information, employing a Chain-of-Thought mechanism to conduct qualitative assessments alongside a confidence estimation module to yield quantitative measurements. For better alignment between the generator and the evaluator, we integrate them into a cohesive system by adopting Dynamic-Margin Preference Optimization (DMPO), which dynamically adjusts margins based on preference strength to better align with human judgments. Extensive experiments show that \textit{Uni-Layout} significantly outperforms both task-specific and general-purpose methods. Our code is publicly available at https://github.com/JD-GenX/Uni-Layout.

Zhaochen Li, Fengheng Li, Wei Feng et al.

Product poster generation significantly optimizes design efficiency and reduces production costs. Prevailing methods predominantly rely on image-inpainting methods to generate clean background images for given products. Subsequently, poster layout generation methods are employed to produce corresponding layout results. However, the background images may not be suitable for accommodating textual content due to their complexity, and the fixed location of products limits the diversity of layout results. To alleviate these issues, we propose a novel product poster generation framework based on diffusion models named P\&R. The P\&R draws inspiration from the workflow of designers in creating posters, which consists of two stages: Planning and Rendering. At the planning stage, we propose a PlanNet to generate the layout of the product and other visual components considering both the appearance features of the product and semantic features of the text, which improves the diversity and rationality of the layouts. At the rendering stage, we propose a RenderNet to generate the background for the product while considering the generated layout, where a spatial fusion module is introduced to fuse the layout of different visual components. To foster the advancement of this field, we propose the first product poster generation dataset PPG30k, comprising 30k exquisite product poster images along with comprehensive image and text annotations. Our method outperforms the state-of-the-art product poster generation methods on PPG30k. The PPG30k will be released soon.