David M. Markowitz

Seth C. Lewis, David M. Markowitz, Jon Benedik Bunquin

As part of a broader look at the impact of generative AI, this study investigated the emotional responses of journalists to the release of ChatGPT at the time of its launch. By analyzing nearly 1 million Tweets from journalists at major U.S. news outlets, we tracked changes in emotional tone and sentiment before and after the introduction of ChatGPT in November 2022. Using various computational and natural language processing techniques to measure emotional shifts in response to ChatGPT's release, we found an increase in positive emotion and a more favorable tone post-launch, suggesting initial optimism toward AI's potential. This research underscores the pivotal role of journalists as interpreters of technological innovation and disruption, highlighting how their emotional reactions may shape public narratives around emerging technologies. The study contributes to understanding the intersection of journalism, emotion, and AI, offering insights into the broader societal impact of generative AI tools.

David M. Markowitz

Conversation is ubiquitous in social life, but the empirical study of this interactive process has been thwarted by tools that are insufficiently modular and unadaptive to researcher needs. To relieve many constraints in conversation research, the current tutorial presents an overview and introduction to a new tool, Dyadic (https://www.chatdyadic.com/), a web-based platform for studying human-human and human-AI conversations using text-based or voice-based chats. Dyadic is distinct from other platforms by offering studies with multiple modalities, AI suggestions (e.g., in human-human studies, AI can suggest responses to a participant), live monitoring (e.g., researchers can evaluate, in real time, chats between communicators), and survey deployment (e.g., Likert-type scales, feeling thermometers, and open-ended text boxes can be sent to humans for in situ evaluations of the interaction), among other consequential features. No coding is required to operate Dyadic directly, and integrations with existing survey platforms are offered.

David M. Markowitz

This paper evaluated the effectiveness of using generative AI to simplify science communication and enhance the public's understanding of science. By comparing lay summaries of journal articles from PNAS, yoked to those generated by AI, this work first assessed linguistic simplicity differences across such summaries and public perceptions in follow-up experiments. Specifically, Study 1a analyzed simplicity features of PNAS abstracts (scientific summaries) and significance statements (lay summaries), observing that lay summaries were indeed linguistically simpler, but effect size differences were small. Study 1b used a large language model, GPT-4, to create significance statements based on paper abstracts and this more than doubled the average effect size without fine-tuning. Study 2 experimentally demonstrated that simply-written GPT summaries facilitated more favorable perceptions of scientists (they were perceived as more credible and trustworthy, but less intelligent) than more complexly-written human PNAS summaries. Crucially, Study 3 experimentally demonstrated that participants comprehended scientific writing better after reading simple GPT summaries compared to complex PNAS summaries. In their own words, participants also summarized scientific papers in a more detailed and concrete manner after reading GPT summaries compared to PNAS summaries of the same article. AI has the potential to engage scientific communities and the public via a simple language heuristic, advocating for its integration into scientific dissemination for a more informed society.

David M. Markowitz, Samuel Hardman Taylor

In this paper, we explored how online hate is motivated by receiving social approval from others. We specifically examined two central tenets of Walther's (2024) social approval theory of online hate: (H1a) more signals of social approval on hate messages predicts more subsequent hate messages, and (H1b) as social approval increases, hate speech messages become more extreme. Using over 110 million posts from Parler (2018-2021), we observed that the number of upvotes a person received on a hate speech post was unassociated with the amount of hate speech in their next post and posts during the next week, month, three months, and six months. Between-person effects revealed an average negative relationship between social approval and hate speech production at the post level, but this relationship was mixed at other time intervals. Social approval reinforcement mechanisms of online hate may operate differently on niche social media platforms.