3.2HCFeb 19Code
What Do LLMs Associate with Your Name? A Human-Centered Black-Box Audit of Personal DataDimitri Staufer, Kirsten Morehouse
Large language models (LLMs), and conversational agents based on them, are exposed to personal data (PD) during pre-training and during user interactions. Prior work shows that PD can resurface, yet users lack insight into how strongly models associate specific information to their identity. We audit PD across eight LLMs (3 open-source; 5 API-based, including GPT-4o), introduce LMP2 (Language Model Privacy Probe), a human-centered, privacy-preserving audit tool refined through two formative studies (N=20), and run two studies with EU residents to capture (i) intuitions about LLM-generated PD (N1=155) and (ii) reactions to tool output (N2=303). We show empirically that models confidently generate multiple PD categories for well-known individuals. For everyday users, GPT-4o generates 11 features with 60% or more accuracy (e.g., gender, hair color, languages). Finally, 72% of participants sought control over model-generated associations with their name, raising questions about what counts as PD and whether data privacy rights should extend to LLMs.
12.7HCMar 12
Human-Centred LLM Privacy Audits: Findings and FrictionsDimitri Staufer, Kirsten Morehouse, David Hartmann et al.
Large language models (LLMs) learn statistical associations from massive training corpora and user interactions, and deployed systems can surface or infer information about individuals. Yet people lack practical ways to inspect what a model associates with their name. We report interim findings from an ongoing study and introduce LMP2, a browser-based self-audit tool. In two user studies ($N_{total}{=}458$), GPT-4o predicts 11 of 50 features for everyday people with $\ge$60\% accuracy, and participants report wanting control over LLM-generated associations despite not considering all outputs privacy violations. To validate our probing method, we evaluate eight LLMs on public figures and non-existent names, observing clear separation between stable name-conditioned associations and model defaults. Our findings also contribute to exposing a broader generative AI evaluation crisis: when outputs are probabilistic, context-dependent, and user-mediated through elicitation, what model--individual associations even include is under-specified and operationalisation relies on crafting probes and metrics that are hard to validate or compare. To move towards reliable, actionable human-centred LLM privacy audits, we identify nine frictions that emerged in our study and offer recommendations for future work and the design of human-centred LLM privacy audits.
5.9CYFeb 28, 2025
Rethinking LLM Bias Probing Using Lessons from the Social SciencesKirsten N. Morehouse, Siddharth Swaroop, Weiwei Pan
The proliferation of LLM bias probes introduces three significant challenges: (1) we lack principled criteria for choosing appropriate probes, (2) we lack a system for reconciling conflicting results across probes, and (3) we lack formal frameworks for reasoning about when (and why) probe results will generalize to real user behavior. We address these challenges by systematizing LLM social bias probing using actionable insights from social sciences. We then introduce EcoLevels - a framework that helps (a) determine appropriate bias probes, (b) reconcile conflicting findings across probes, and (c) generate predictions about bias generalization. Overall, we ground our analysis in social science research because many LLM probes are direct applications of human probes, and these fields have faced similar challenges when studying social bias in humans. Based on our work, we suggest how the next generation of LLM bias probing can (and should) benefit from decades of social science research.