Julia Powles

Sarah Hartman, Cheng Soon Ong, Julia Powles et al.

This position paper argues that achieving meaningful scientific and societal advances with artificial intelligence (AI) requires a responsible, application-driven approach (RAD) to AI research. As AI is increasingly integrated into society, AI researchers must engage with the specific contexts where AI is being applied. This includes being responsive to ethical and legal considerations, technical and societal constraints, and public discourse. We present the case for RAD-AI to drive research through a three-staged approach: (1) building transdisciplinary teams and people-centred studies; (2) addressing context-specific methods, ethical commitments, assumptions, and metrics; and (3) testing and sustaining efficacy through staged testbeds and a community of practice. We present a vision for the future of application-driven AI research to unlock new value through technically feasible methods that are adaptive to the contextual needs and values of the communities they ultimately serve.

Rishab Nithyanand, Sheharbano Khattak, Mobin Javed et al.

Adblocking tools like Adblock Plus continue to rise in popularity, potentially threatening the dynamics of advertising revenue streams. In response, a number of publishers have ramped up efforts to develop and deploy mechanisms for detecting and/or counter-blocking adblockers (which we refer to as anti-adblockers), effectively escalating the online advertising arms race. In this paper, we develop a scalable approach for identifying third-party services shared across multiple web-sites and use it to provide a first characterization of anti-adblocking across the Alexa Top-5K websites. We map websites that perform anti-adblocking as well as the entities that provide anti-adblocking scripts. We study the modus operandi of these scripts and their impact on popular adblockers. We find that at least 6.7% of websites in the Alexa Top-5K use anti-adblocking scripts, acquired from 12 distinct entities -- some of which have a direct interest in nourishing the online advertising industry.