IRJan 26
Beyond Offline A/B Testing: Context-Aware Agent Simulation for Recommender System EvaluationNicolas Bougie, Gian Maria Marconi, Xiaotong Ye et al.
Recommender systems are central to online services, enabling users to navigate through massive amounts of content across various domains. However, their evaluation remains challenging due to the disconnect between offline metrics and online performance. The emergence of Large Language Model-powered agents offers a promising solution, yet existing studies model users in isolation, neglecting the contextual factors such as time, location, and needs, which fundamentally shape human decision-making. In this paper, we introduce ContextSim, an LLM agent framework that simulates believable user proxies by anchoring interactions in daily life activities. Namely, a life simulation module generates scenarios specifying when, where, and why users engage with recommendations. To align preferences with genuine humans, we model agents' internal thoughts and enforce consistency at both the action and trajectory levels. Experiments across domains show our method generates interactions more closely aligned with human behavior than prior work. We further validate our approach through offline A/B testing correlation and show that RS parameters optimized using ContextSim yield improved real-world engagement.
SIApr 18, 2025Code
MobileCity: An Efficient Framework for Large-Scale Urban Behavior SimulationXiaotong Ye, Nicolas Bougie, Toshihiko Yamasaki et al.
Generative agents offer promising capabilities for simulating realistic urban behaviors. However, existing methods oversimplify transportation choices, rely heavily on static agent profiles leading to behavioral homogenization, and inherit prohibitive computational costs. To address these limitations, we present MobileCity, a lightweight simulation platform designed to model realistic urban mobility with high computational efficiency. We introduce a comprehensive transportation system with multiple transport modes, and collect questionnaire data from respondents to construct agent profiles. To enable scalable simulation, agents perform action selection within a pre-generated action space and uses local models for efficient agent memory generation. Through extensive micro and macro-level evaluations on 4,000 agents, we demonstrate that MobileCity generates more realistic urban behaviors than baselines while maintaining computational efficiency. We further explore practical applications such as predicting movement patterns and analyzing demographic trends in transportation preferences. Our code is publicly available at https://github.com/Tony-Yip/MobileCity.
IRJan 2
AlignUSER: Human-Aligned LLM Agents via World Models for Recommender System EvaluationNicolas Bougie, Gian Maria Marconi, Tony Yip et al.
Evaluating recommender systems remains challenging due to the gap between offline metrics and real user behavior, as well as the scarcity of interaction data. Recent work explores large language model (LLM) agents as synthetic users, yet they typically rely on few-shot prompting, which yields a shallow understanding of the environment and limits their ability to faithfully reproduce user actions. We introduce AlignUSER, a framework that learns world-model-driven agents from human interactions. Given rollout sequences of actions and states, we formalize world modeling as a next state prediction task that helps the agent internalize the environment. To align actions with human personas, we generate counterfactual trajectories around demonstrations and prompt the LLM to compare its decisions with human choices, identify suboptimal actions, and extract lessons. The learned policy is then used to drive agent interactions with the recommender system. We evaluate AlignUSER across multiple datasets and demonstrate closer alignment with genuine humans than prior work, both at the micro and macro levels.
IRApr 17, 2025
SimUSER: Simulating User Behavior with Large Language Models for Recommender System EvaluationNicolas Bougie, Narimasa Watanabe
Recommender systems play a central role in numerous real-life applications, yet evaluating their performance remains a significant challenge due to the gap between offline metrics and online behaviors. Given the scarcity and limits (e.g., privacy issues) of real user data, we introduce SimUSER, an agent framework that serves as believable and cost-effective human proxies. SimUSER first identifies self-consistent personas from historical data, enriching user profiles with unique backgrounds and personalities. Then, central to this evaluation are users equipped with persona, memory, perception, and brain modules, engaging in interactions with the recommender system. SimUSER exhibits closer alignment with genuine humans than prior work, both at micro and macro levels. Additionally, we conduct insightful experiments to explore the effects of thumbnails on click rates, the exposure effect, and the impact of reviews on user engagement. Finally, we refine recommender system parameters based on offline A/B test results, resulting in improved user engagement in the real world.
CLDec 9, 2024
Generative Adversarial Reviews: When LLMs Become the CriticNicolas Bougie, Narimasa Watanabe
The peer review process is fundamental to scientific progress, determining which papers meet the quality standards for publication. Yet, the rapid growth of scholarly production and increasing specialization in knowledge areas strain traditional scientific feedback mechanisms. In light of this, we introduce Generative Agent Reviewers (GAR), leveraging LLM-empowered agents to simulate faithful peer reviewers. To enable generative reviewers, we design an architecture that extends a large language model with memory capabilities and equips agents with reviewer personas derived from historical data. Central to this approach is a graph-based representation of manuscripts, condensing content and logically organizing information - linking ideas with evidence and technical details. GAR's review process leverages external knowledge to evaluate paper novelty, followed by detailed assessment using the graph representation and multi-round assessment. Finally, a meta-reviewer aggregates individual reviews to predict the acceptance decision. Our experiments demonstrate that GAR performs comparably to human reviewers in providing detailed feedback and predicting paper outcomes. Beyond mere performance comparison, we conduct insightful experiments, such as evaluating the impact of reviewer expertise and examining fairness in reviews. By offering early expert-level feedback, typically restricted to a limited group of researchers, GAR democratizes access to transparent and in-depth evaluation.
AIJun 26, 2025
CitySim: Modeling Urban Behaviors and City Dynamics with Large-Scale LLM-Driven Agent SimulationNicolas Bougie, Narimasa Watanabe
Modeling human behavior in urban environments is fundamental for social science, behavioral studies, and urban planning. Prior work often rely on rigid, hand-crafted rules, limiting their ability to simulate nuanced intentions, plans, and adaptive behaviors. Addressing these challenges, we envision an urban simulator (CitySim), capitalizing on breakthroughs in human-level intelligence exhibited by large language models. In CitySim, agents generate realistic daily schedules using a recursive value-driven approach that balances mandatory activities, personal habits, and situational factors. To enable long-term, lifelike simulations, we endow agents with beliefs, long-term goals, and spatial memory for navigation. CitySim exhibits closer alignment with real humans than prior work, both at micro and macro levels. Additionally, we conduct insightful experiments by modeling tens of thousands of agents and evaluating their collective behaviors under various real-world scenarios, including estimating crowd density, predicting place popularity, and assessing well-being. Our results highlight CitySim as a scalable, flexible testbed for understanding and forecasting urban phenomena.
LGDec 12, 2017
Deep Reinforcement Learning Boosted by External KnowledgeNicolas Bougie, Ryutaro Ichise
Recent improvements in deep reinforcement learning have allowed to solve problems in many 2D domains such as Atari games. However, in complex 3D environments, numerous learning episodes are required which may be too time consuming or even impossible especially in real-world scenarios. We present a new architecture to combine external knowledge and deep reinforcement learning using only visual input. A key concept of our system is augmenting image input by adding environment feature information and combining two sources of decision. We evaluate the performances of our method in a 3D partially-observable environment from the Microsoft Malmo platform. Experimental evaluation exhibits higher performance and faster learning compared to a single reinforcement learning model.