Wenyang Liu

Zhou Qin, Kai Yuan, Pratik Lahiri et al.

In a typical e-commerce setting, Content Ranking Optimization (CRO) mechanisms are employed to surface content on the search page to fulfill customers' shopping missions. CRO commonly utilizes models such as contextual deep bandits model to independently rank content at different positions, e.g., one optimizer dedicated to organic search results and another to sponsored results. However, this regional optimization approach does not necessarily translate to whole page optimization, e.g., maximizing revenue at the top of the page may inadvertently diminish the revenue of lower positions. In this paper, we propose a reinforcement learning based method for whole page ranking to jointly optimize across all positions by: 1) shifting from position level optimization to whole page level optimization to achieve an overall optimized ranking; 2) applying reinforcement learning to optimize for the cumulative rewards instead of the instant reward. We formulate page level CRO as a cooperative Multi-agent Markov Decision Process , and address it with the novel Multi-Agent Deep Deterministic Policy Gradient (MADDPG) model. MADDPG supports a flexible and scalable joint optimization framework by adopting a "centralized training and decentralized execution" approach. Extensive experiments demonstrate that MADDPG scales to a 2.5 billion action space in the public Mujoco environment, and outperforms the deep bandits modeling by 25.7% on the offline CRO data set from a leading e-commerce company. We foresee that this novel multi-agent optimization is applicable to similar joint optimization problems in the field of information retrieval.

Wenyang Liu, Kejun Wu, Tianyi Liu et al.

Multimedia file fragment classification (MFFC) aims to identify file fragment types, e.g., image/video, audio, and text without system metadata. It is of vital importance in multimedia storage and communication. Existing MFFC methods typically treat fragments as 1D byte sequences and emphasize the relations between separate bytes (interbytes) for classification. However, the more informative relations inside bytes (intrabytes) are overlooked and seldom investigated. By looking inside bytes, the bit-level details of file fragments can be accessed, enabling a more accurate classification. Motivated by this, we first propose Byte2Image, a novel visual representation model that incorporates previously overlooked intrabyte information into file fragments and reinterprets these fragments as 2D grayscale images. This model involves a sliding byte window to reveal the intrabyte information and a rowwise stacking of intrabyte ngrams for embedding fragments into a 2D space. Thus, complex interbyte and intrabyte correlations can be mined simultaneously using powerful vision networks. Additionally, we propose an end-to-end dual-branch network ByteNet to enhance robust correlation mining and feature representation. ByteNet makes full use of the raw 1D byte sequence and the converted 2D image through a shallow byte branch feature extraction (BBFE) and a deep image branch feature extraction (IBFE) network. In particular, the BBFE, composed of a single fully-connected layer, adaptively recognizes the co-occurrence of several some specific bytes within the raw byte sequence, while the IBFE, built on a vision Transformer, effectively mines the complex interbyte and intrabyte correlations from the converted image. Experiments on the two representative benchmarks, including 14 cases, validate that our proposed method outperforms state-of-the-art approaches on different cases by up to 12.2%.