Hanying Chen

SiXiang Chen, Jianyu Lai, Jialin Gao et al.

Generating aesthetic posters is more challenging than simple design images: it requires not only precise text rendering but also the seamless integration of abstract artistic content, striking layouts, and overall stylistic harmony. To address this, we propose PosterCraft, a unified framework that abandons prior modular pipelines and rigid, predefined layouts, allowing the model to freely explore coherent, visually compelling compositions. PosterCraft employs a carefully designed, cascaded workflow to optimize the generation of high-aesthetic posters: (i) large-scale text-rendering optimization on our newly introduced Text-Render-2M dataset; (ii) region-aware supervised fine-tuning on HQ-Poster100K; (iii) aesthetic-text-reinforcement learning via best-of-n preference optimization; and (iv) joint vision-language feedback refinement. Each stage is supported by a fully automated data-construction pipeline tailored to its specific needs, enabling robust training without complex architectural modifications. Evaluated on multiple experiments, PosterCraft significantly outperforms open-source baselines in rendering accuracy, layout coherence, and overall visual appeal-approaching the quality of SOTA commercial systems. Our code, models, and datasets can be found in the Project page: https://ephemeral182.github.io/PosterCraft

Haoyu Chen, Xiaojie Xu, Wenbo Li et al.

Poster design is a critical medium for visual communication. Prior work has explored automatic poster design using deep learning techniques, but these approaches lack text accuracy, user customization, and aesthetic appeal, limiting their applicability in artistic domains such as movies and exhibitions, where both clear content delivery and visual impact are essential. To address these limitations, we present POSTA: a modular framework powered by diffusion models and multimodal large language models (MLLMs) for customized artistic poster generation. The framework consists of three modules. Background Diffusion creates a themed background based on user input. Design MLLM then generates layout and typography elements that align with and complement the background style. Finally, to enhance the poster's aesthetic appeal, ArtText Diffusion applies additional stylization to key text elements. The final result is a visually cohesive and appealing poster, with a fully modular process that allows for complete customization. To train our models, we develop the PosterArt dataset, comprising high-quality artistic posters annotated with layout, typography, and pixel-level stylized text segmentation. Our comprehensive experimental analysis demonstrates POSTA's exceptional controllability and design diversity, outperforming existing models in both text accuracy and aesthetic quality.