Guillermo Marco

h-index4
2papers
35citations

2 Papers

18.1CLJul 1, 2024
Pron vs Prompt: Can Large Language Models already Challenge a World-Class Fiction Author at Creative Text Writing?

Guillermo Marco, Julio Gonzalo, Ramón del Castillo et al.

It has become routine to report research results where Large Language Models (LLMs) outperform average humans in a wide range of language-related tasks, and creative text writing is no exception. It seems natural, then, to raise the bid: Are LLMs ready to compete in creative writing skills with a top (rather than average) novelist? To provide an initial answer for this question, we have carried out a contest between Patricio Pron (an awarded novelist, considered one of the best of his generation) and GPT-4 (one of the top performing LLMs), in the spirit of AI-human duels such as DeepBlue vs Kasparov and AlphaGo vs Lee Sidol. We asked Pron and GPT-4 to provide thirty titles each, and then to write short stories for both their titles and their opponent's. Then, we prepared an evaluation rubric inspired by Boden's definition of creativity, and we collected 5,400 manual assessments provided by literature critics and scholars. The results of our experimentation indicate that LLMs are still far from challenging a top human creative writer, and that reaching such level of autonomous creative writing skills probably cannot be reached simply with larger language models.

9.6CLJun 3, 2025Code
The Reader is the Metric: How Textual Features and Reader Profiles Explain Conflicting Evaluations of AI Creative Writing

Guillermo Marco, Julio Gonzalo, Víctor Fresno

Recent studies comparing AI-generated and human-authored literary texts have produced conflicting results: some suggest AI already surpasses human quality, while others argue it still falls short. We start from the hypothesis that such divergences can be largely explained by genuine differences in how readers interpret and value literature, rather than by an intrinsic quality of the texts evaluated. Using five public datasets (1,471 stories, 101 annotators including critics, students, and lay readers), we (i) extract 17 reference-less textual features (e.g., coherence, emotional variance, average sentence length...); (ii) model individual reader preferences, deriving feature importance vectors that reflect their textual priorities; and (iii) analyze these vectors in a shared "preference space". Reader vectors cluster into two profiles: 'surface-focused readers' (mainly non-experts), who prioritize readability and textual richness; and 'holistic readers' (mainly experts), who value thematic development, rhetorical variety, and sentiment dynamics. Our results quantitatively explain how measurements of literary quality are a function of how text features align with each reader's preferences. These findings advocate for reader-sensitive evaluation frameworks in the field of creative text generation.