Weimin Zhang

LG
h-index24
4papers
55citations
Novelty57%
AI Score34

4 Papers

10.4LGMay 15, 2022
Posterior Probability Matters: Doubly-Adaptive Calibration for Neural Predictions in Online Advertising

Penghui Wei, Weimin Zhang, Ruijie Hou et al. · baidu

Predicting user response probabilities is vital for ad ranking and bidding. We hope that predictive models can produce accurate probabilistic predictions that reflect true likelihoods. Calibration techniques aim to post-process model predictions to posterior probabilities. Field-level calibration -- which performs calibration w.r.t. to a specific field value -- is fine-grained and more practical. In this paper we propose a doubly-adaptive approach AdaCalib. It learns an isotonic function family to calibrate model predictions with the guidance of posterior statistics, and field-adaptive mechanisms are designed to ensure that the posterior is appropriate for the field value to be calibrated. Experiments verify that AdaCalib achieves significant improvement on calibration performance. It has been deployed online and beats previous approach.

5.5CLJan 31, 2024Code
SWEA: Updating Factual Knowledge in Large Language Models via Subject Word Embedding Altering

Xiaopeng Li, Shasha Li, Shezheng Song et al.

The general capabilities of large language models (LLMs) make them the infrastructure for various AI applications, but updating their inner knowledge requires significant resources. Recent model editing is a promising technique for efficiently updating a small amount of knowledge of LLMs and has attracted much attention. In particular, local editing methods, which directly update model parameters, are proven suitable for updating small amounts of knowledge. Local editing methods update weights by computing least squares closed-form solutions and identify edited knowledge by vector-level matching in inference, which achieve promising results. However, these methods still require a lot of time and resources to complete the computation. Moreover, vector-level matching lacks reliability, and such updates disrupt the original organization of the model's parameters. To address these issues, we propose a detachable and expandable Subject Word Embedding Altering (SWEA) framework, which finds the editing embeddings through token-level matching and adds them to the subject word embeddings in Transformer input. To get these editing embeddings, we propose optimizing then suppressing fusion method, which first optimizes learnable embedding vectors for the editing target and then suppresses the Knowledge Embedding Dimensions (KEDs) to obtain final editing embeddings. We thus propose SWEA$\oplus$OS method for editing factual knowledge in LLMs. We demonstrate the overall state-of-the-art (SOTA) performance of SWEA$\oplus$OS on the CounterFact and zsRE datasets. To further validate the reasoning ability of SWEA$\oplus$OS in editing knowledge, we evaluate it on the more complex RippleEdits benchmark. The results demonstrate that SWEA$\oplus$OS possesses SOTA reasoning ability.

2.6LGJun 26, 2024
Long-Term Prediction Accuracy Improvement of Data-Driven Medium-Range Global Weather Forecast

Yifan Hu, Fukang Yin, Weimin Zhang et al.

Long-term stability stands as a crucial requirement in data-driven medium-range global weather forecasting. Spectral bias is recognized as the primary contributor to instabilities, as data-driven methods difficult to learn small-scale dynamics. In this paper, we reveal that the universal mechanism for these instabilities is not only related to spectral bias but also to distortions brought by processing spherical data using conventional convolution. These distortions lead to a rapid amplification of errors over successive long-term iterations, resulting in a significant decline in forecast accuracy. To address this issue, a universal neural operator called the Spherical Harmonic Neural Operator (SHNO) is introduced to improve long-term iterative forecasts. SHNO uses the spherical harmonic basis to mitigate distortions for spherical data and uses gated residual spectral attention (GRSA) to correct spectral bias caused by spurious correlations across different scales. The effectiveness and merit of the proposed method have been validated through its application for spherical Shallow Water Equations (SWEs) and medium-range global weather forecasting. Our findings highlight the benefits and potential of SHNO to improve the accuracy of long-term prediction.

13.6IRJan 20, 2022
UKD: Debiasing Conversion Rate Estimation via Uncertainty-regularized Knowledge Distillation

Zixuan Xu, Penghui Wei, Weimin Zhang et al.

In online advertising, conventional post-click conversion rate (CVR) estimation models are trained using clicked samples. However, during online serving the models need to estimate for all impression ads, leading to the sample selection bias (SSB) issue. Intuitively, providing reliable supervision signals for unclicked ads is a feasible way to alleviate the SSB issue. This paper proposes an uncertainty-regularized knowledge distillation (UKD) framework to debias CVR estimation via distilling knowledge from unclicked ads. A teacher model learns click-adaptive representations and produces pseudo-conversion labels on unclicked ads as supervision signals. Then a student model is trained on both clicked and unclicked ads with knowledge distillation, performing uncertainty modeling to alleviate the inherent noise in pseudo-labels. Experiments on billion-scale datasets show that UKD outperforms previous debiasing methods. Online results verify that UKD achieves significant improvements.