Junfeng Wang

Xubin Ren, Wei Wei, Lianghao Xia et al.

Recommender systems have seen significant advancements with the influence of deep learning and graph neural networks, particularly in capturing complex user-item relationships. However, these graph-based recommenders heavily depend on ID-based data, potentially disregarding valuable textual information associated with users and items, resulting in less informative learned representations. Moreover, the utilization of implicit feedback data introduces potential noise and bias, posing challenges for the effectiveness of user preference learning. While the integration of large language models (LLMs) into traditional ID-based recommenders has gained attention, challenges such as scalability issues, limitations in text-only reliance, and prompt input constraints need to be addressed for effective implementation in practical recommender systems. To address these challenges, we propose a model-agnostic framework RLMRec that aims to enhance existing recommenders with LLM-empowered representation learning. It proposes a recommendation paradigm that integrates representation learning with LLMs to capture intricate semantic aspects of user behaviors and preferences. RLMRec incorporates auxiliary textual signals, develops a user/item profiling paradigm empowered by LLMs, and aligns the semantic space of LLMs with the representation space of collaborative relational signals through a cross-view alignment framework. This work further establish a theoretical foundation demonstrating that incorporating textual signals through mutual information maximization enhances the quality of representations. In our evaluation, we integrate RLMRec with state-of-the-art recommender models, while also analyzing its efficiency and robustness to noise data. Our implementation codes are available at https://github.com/HKUDS/RLMRec.

Erxue Min, Hsiu-Yuan Huang, Xihong Yang et al.

In modern search systems, search engines often suggest relevant queries to users through various panels or components, helping refine their information needs. Traditionally, these recommendations heavily rely on historical search logs to build models, which suffer from cold-start or long-tail issues. Furthermore, tasks such as query suggestion, completion or clarification are studied separately by specific design, which lacks generalizability and hinders adaptation to novel applications. Despite recent attempts to explore the use of LLMs for query recommendation, these methods mainly rely on the inherent knowledge of LLMs or external sources like few-shot examples, retrieved documents, or knowledge bases, neglecting the importance of the calibration and alignment with user feedback, thus limiting their practical utility. To address these challenges, we first propose a general Generative Query Recommendation (GQR) framework that aligns LLM-based query generation with user preference. Specifically, we unify diverse query recommendation tasks by a universal prompt framework, leveraging the instruct-following capability of LLMs for effective generation. Secondly, we align LLMs with user feedback via presenting a CTR-alignment framework, which involves training a query-wise CTR predictor as a process reward model and employing list-wise preference alignment to maximize the click probability of the generated query list. Furthermore, recognizing the inconsistency between LLM knowledge and proactive search intents arising from the separation of user-initiated queries from models, we align LLMs with user initiative via retrieving co-occurrence queries as side information when historical logs are available.

Xiaoyu Li, Xiao Li, Li Gao et al.

The evolution of Large Language Models (LLMs) has significantly advanced multi-turn conversation systems, emphasizing the need for proactive guidance to enhance users' interactions. However, these systems face challenges in dynamically adapting to shifts in users' goals and maintaining low latency for real-time interactions. In the Baidu Search AI assistant, an industrial-scale multi-turn search system, we propose a novel two-phase framework to provide proactive guidance. The first phase, Goal-adaptive Supervised Fine-Tuning (G-SFT), employs a goal adaptation agent that dynamically adapts to user goal shifts and provides goal-relevant contextual information. G-SFT also incorporates scalable knowledge transfer to distill insights from LLMs into a lightweight model for real-time interaction. The second phase, Click-oriented Reinforcement Learning (C-RL), adopts a generate-rank paradigm, systematically constructs preference pairs from user click signals, and proactively improves click-through rates through more engaging guidance. This dual-phase architecture achieves complementary objectives: G-SFT ensures accurate goal tracking, while C-RL optimizes interaction quality through click signal-driven reinforcement learning. Extensive experiments demonstrate that our framework achieves 86.10% accuracy in offline evaluation (+23.95% over baseline) and 25.28% CTR in online deployment (149.06% relative improvement), while reducing inference latency by 69.55% through scalable knowledge distillation.

Wenjie Zhou, Zhenxin Ding, Xiaodong Zhang et al.

Pre-trained language models have become an integral component of question-answering systems, achieving remarkable performance. However, for practical deployment, it is crucial to perform knowledge distillation to maintain high performance while operating under computational constraints. In this paper, we address a key question: given the importance of unsupervised distillation for student model performance, how can knowledge from multiple teacher models be effectively ensemble during this stage without the guidance of labels? We propose a novel algorithm, GOVERN, to tackle this issue. GOVERN has demonstrated significant improvements in both offline and online experiments, enabling the student model to achieve results comparable to that of teacher ensembles. Our experiments show that GOVERN remarkably requires a mere 1\% of the ensemble method's inference budget to achieve 99.5\% of performance. The proposed algorithm has been successfully deployed in a real-world commercial question-answering system, demonstrating its real-world applicability.