Ranking-based Group Identification via Factorized Attention on Social Tripartite GraphMingdai Yang, Zhiwei Liu, Liangwei Yang et al. · salesforce
Due to the proliferation of social media, a growing number of users search for and join group activities in their daily life. This develops a need for the study on the ranking-based group identification (RGI) task, i.e., recommending groups to users. The major challenge in this task is how to effectively and efficiently leverage both the item interaction and group participation of users' online behaviors. Though recent developments of Graph Neural Networks (GNNs) succeed in simultaneously aggregating both social and user-item interaction, they however fail to comprehensively resolve this RGI task. In this paper, we propose a novel GNN-based framework named Contextualized Factorized Attention for Group identification (CFAG). We devise tripartite graph convolution layers to aggregate information from different types of neighborhoods among users, groups, and items. To cope with the data sparsity issue, we devise a novel propagation augmentation (PA) layer, which is based on our proposed factorized attention mechanism. PA layers efficiently learn the relatedness of non-neighbor nodes to improve the information propagation to users. Experimental results on three benchmark datasets verify the superiority of CFAG. Additional detailed investigations are conducted to demonstrate the effectiveness of the proposed framework.
Knowledge Graph Context-Enhanced Diversified RecommendationXiaolong Liu, Liangwei Yang, Zhiwei Liu et al. · salesforce
The field of Recommender Systems (RecSys) has been extensively studied to enhance accuracy by leveraging users' historical interactions. Nonetheless, this persistent pursuit of accuracy frequently engenders diminished diversity, culminating in the well-recognized "echo chamber" phenomenon. Diversified RecSys has emerged as a countermeasure, placing diversity on par with accuracy and garnering noteworthy attention from academic circles and industry practitioners. This research explores the realm of diversified RecSys within the intricate context of knowledge graphs (KG). These KGs act as repositories of interconnected information concerning entities and items, offering a propitious avenue to amplify recommendation diversity through the incorporation of insightful contextual information. Our contributions include introducing an innovative metric, Entity Coverage, and Relation Coverage, which effectively quantifies diversity within the KG domain. Additionally, we introduce the Diversified Embedding Learning (DEL) module, meticulously designed to formulate user representations that possess an innate awareness of diversity. In tandem with this, we introduce a novel technique named Conditional Alignment and Uniformity (CAU). It adeptly encodes KG item embeddings while preserving contextual integrity. Collectively, our contributions signify a substantial stride towards augmenting the panorama of recommendation diversity within the realm of KG-informed RecSys paradigms.
Group-Aware Interest Disentangled Dual-Training for Personalized RecommendationXiaolong Liu, Liangwei Yang, Zhiwei Liu et al. · salesforce
Personalized recommender systems aim to predict users' preferences for items. It has become an indispensable part of online services. Online social platforms enable users to form groups based on their common interests. The users' group participation on social platforms reveals their interests and can be utilized as side information to mitigate the data sparsity and cold-start problem in recommender systems. Users join different groups out of different interests. In this paper, we generate group representation from the user's interests and propose IGRec (Interest-based Group enhanced Recommendation) to utilize the group information accurately. It consists of four modules. (1) Interest disentangler via self-gating that disentangles users' interests from their initial embedding representation. (2) Interest aggregator that generates the interest-based group representation by Gumbel-Softmax aggregation on the group members' interests. (3) Interest-based group aggregation that fuses user's representation with the participated group representation. (4) A dual-trained rating prediction module to utilize both user-item and group-item interactions. We conduct extensive experiments on three publicly available datasets. Results show IGRec can effectively alleviate the data sparsity problem and enhance the recommender system with interest-based group representation. Experiments on the group recommendation task further show the informativeness of interest-based group representation.