Qiang Gao

Qiang Gao, Jinyu Hong, Xovee Xu et al.

Deep neural networks have recently achieved considerable improvements in learning human behavioral patterns and individual preferences from massive spatial-temporal trajectories data. However, most of the existing research concentrates on fusing different semantics underlying sequential trajectories for mobility pattern learning which, in turn, yields a narrow perspective on comprehending human intrinsic motions. In addition, the inherent sparsity and under-explored heterogeneous collaborative items pertaining to human check-ins hinder the potential exploitation of human diverse periodic regularities as well as common interests. Motivated by recent advances in disentanglement learning, in this study we propose a novel disentangled solution called SSDL for tackling the next POI prediction problem. SSDL primarily seeks to disentangle the potential time-invariant and time-varying factors into different latent spaces from massive trajectories data, providing an interpretable view to understand the intricate semantics underlying human diverse mobility representations. To address the data sparsity issue, we present two realistic trajectory augmentation approaches to enhance the understanding of both the human intrinsic periodicity and constantly-changing intents. In addition, we devise a POI-centric graph structure to explore heterogeneous collaborative signals underlying historical check-ins. Extensive experiments conducted on four real-world datasets demonstrate that our proposed SSDL significantly outperforms the state-of-the-art approaches -- for example, it yields up to 8.57% improvements on ACC@1.

Qiang Gao, Wei Wang, Kunpeng Zhang et al.

Trip recommendation is a significant and engaging location-based service that can help new tourists make more customized travel plans. It often attempts to suggest a sequence of point of interests (POIs) for a user who requests a personalized travel demand. Conventional methods either leverage the heuristic algorithms (e.g., dynamic programming) or statistical analysis (e.g., Markov models) to search or rank a POI sequence. These procedures may fail to capture the diversity of human needs and transitional regularities. They even provide recommendations that deviate from tourists' real travel intention when the trip data is sparse. Although recent deep recursive models (e.g., RNN) are capable of alleviating these concerns, existing solutions hardly recognize the practical reality, such as the diversity of tourist demands, uncertainties in the trip generation, and the complex visiting preference. Inspired by the advance in deep learning, we introduce a novel self-supervised representation learning framework for trip recommendation -- SelfTrip, aiming at tackling the aforementioned challenges. Specifically, we propose a two-step contrastive learning mechanism concerning the POI representation, as well as trip representation. Furthermore, we present four trip augmentation methods to capture the visiting uncertainties in trip planning. We evaluate our SelfTrip on four real-world datasets, and extensive results demonstrate the promising gain compared with several cutting-edge benchmarks, e.g., up to 4% and 12% on F1 and pair-F1, respectively.