IRNov 18, 2024
QARM: Quantitative Alignment Multi-Modal Recommendation at KuaishouXinchen Luo, Jiangxia Cao, Tianyu Sun et al.
In recent years, with the significant evolution of multi-modal large models, many recommender researchers realized the potential of multi-modal information for user interest modeling. In industry, a wide-used modeling architecture is a cascading paradigm: (1) first pre-training a multi-modal model to provide omnipotent representations for downstream services; (2) The downstream recommendation model takes the multi-modal representation as additional input to fit real user-item behaviours. Although such paradigm achieves remarkable improvements, however, there still exist two problems that limit model performance: (1) Representation Unmatching: The pre-trained multi-modal model is always supervised by the classic NLP/CV tasks, while the recommendation models are supervised by real user-item interaction. As a result, the two fundamentally different tasks' goals were relatively separate, and there was a lack of consistent objective on their representations; (2) Representation Unlearning: The generated multi-modal representations are always stored in cache store and serve as extra fixed input of recommendation model, thus could not be updated by recommendation model gradient, further unfriendly for downstream training. Inspired by the two difficulties challenges in downstream tasks usage, we introduce a quantitative multi-modal framework to customize the specialized and trainable multi-modal information for different downstream models.
CRDec 16, 2021
APTSHIELD: A Stable, Efficient and Real-time APT Detection System for Linux HostsTiantian Zhu, Jinkai Yu, Tieming Chen et al.
Advanced Persistent Threat (APT) attack usually refers to the form of long-term, covert and sustained attack on specific targets, with an adversary using advanced attack techniques to destroy the key facilities of an organization. APT attacks have caused serious security threats and massive financial loss worldwide. Academics and industry thereby have proposed a series of solutions to detect APT attacks, such as dynamic/static code analysis, traffic detection, sandbox technology, endpoint detection and response (EDR), etc. However, existing defenses are failed to accurately and effectively defend against the current APT attacks that exhibit strong persistent, stealthy, diverse and dynamic characteristics due to the weak data source integrity, large data processing overhead and poor real-time performance in the process of real-world scenarios. To overcome these difficulties, in this paper we propose APTSHIELD, a stable, efficient and real-time APT detection system for Linux hosts. In the aspect of data collection, audit is selected to stably collect kernel data of the operating system so as to carry out a complete portrait of the attack based on comprehensive analysis and comparison of existing logging tools; In the aspect of data processing, redundant semantics skipping and non-viable node pruning are adopted to reduce the amount of data, so as to reduce the overhead of the detection system; In the aspect of attack detection, an APT attack detection framework based on ATT\&CK model is designed to carry out real-time attack response and alarm through the transfer and aggregation of labels. Experimental results on both laboratory and Darpa Engagement show that our system can effectively detect web vulnerability attacks, file-less attacks and remote access trojan attacks, and has a low false positive rate, which adds far more value than the existing frontier work.
IRApr 9, 2019
Feature Generation by Convolutional Neural Network for Click-Through Rate PredictionBin Liu, Ruiming Tang, Yingzhi Chen et al.
Click-Through Rate prediction is an important task in recommender systems, which aims to estimate the probability of a user to click on a given item. Recently, many deep models have been proposed to learn low-order and high-order feature interactions from original features. However, since useful interactions are always sparse, it is difficult for DNN to learn them effectively under a large number of parameters. In real scenarios, artificial features are able to improve the performance of deep models (such as Wide & Deep Learning), but feature engineering is expensive and requires domain knowledge, making it impractical in different scenarios. Therefore, it is necessary to augment feature space automatically. In this paper, We propose a novel Feature Generation by Convolutional Neural Network (FGCNN) model with two components: Feature Generation and Deep Classifier. Feature Generation leverages the strength of CNN to generate local patterns and recombine them to generate new features. Deep Classifier adopts the structure of IPNN to learn interactions from the augmented feature space. Experimental results on three large-scale datasets show that FGCNN significantly outperforms nine state-of-the-art models. Moreover, when applying some state-of-the-art models as Deep Classifier, better performance is always achieved, showing the great compatibility of our FGCNN model. This work explores a novel direction for CTR predictions: it is quite useful to reduce the learning difficulties of DNN by automatically identifying important features.