Bo Chen

Chenxu Zhu, Shigang Quan, Bo Chen et al.

CTR prediction plays a vital role in recommender systems. Recently, large language models (LLMs) have been applied in recommender systems due to their emergence abilities. While leveraging semantic information from LLMs has shown some improvements in the performance of recommender systems, two notable limitations persist in these studies. First, LLM-enhanced recommender systems encounter challenges in extracting valuable information from lifelong user behavior sequences within textual contexts for recommendation tasks. Second, the inherent variability in human behaviors leads to a constant stream of new behaviors and irregularly fluctuating user interests. This characteristic imposes two significant challenges on existing models. On the one hand, it presents difficulties for LLMs in effectively capturing the dynamic shifts in user interests within these sequences, and on the other hand, there exists the issue of substantial computational overhead if the LLMs necessitate recurrent calls upon each update to the user sequences. In this work, we propose Lifelong User Behavior Modeling (LIBER) based on large language models, which includes three modules: (1) User Behavior Streaming Partition (UBSP), (2) User Interest Learning (UIL), and (3) User Interest Fusion (UIF). Initially, UBSP is employed to condense lengthy user behavior sequences into shorter partitions in an incremental paradigm, facilitating more efficient processing. Subsequently, UIL leverages LLMs in a cascading way to infer insights from these partitions. Finally, UIF integrates the textual outputs generated by the aforementioned processes to construct a comprehensive representation, which can be incorporated by any recommendation model to enhance performance. LIBER has been deployed on Huawei's music recommendation service and achieved substantial improvements in users' play count and play time by 3.01% and 7.69%.

Mingyuan Zhou, Yulai Cong, Bo Chen

To infer multilayer deep representations of high-dimensional discrete and nonnegative real vectors, we propose an augmentable gamma belief network (GBN) that factorizes each of its hidden layers into the product of a sparse connection weight matrix and the nonnegative real hidden units of the next layer. The GBN's hidden layers are jointly trained with an upward-downward Gibbs sampler that solves each layer with the same subroutine. The gamma-negative binomial process combined with a layer-wise training strategy allows inferring the width of each layer given a fixed budget on the width of the first layer. Example results illustrate interesting relationships between the width of the first layer and the inferred network structure, and demonstrate that the GBN can add more layers to improve its performance in both unsupervisedly extracting features and predicting heldout data. For exploratory data analysis, we extract trees and subnetworks from the learned deep network to visualize how the very specific factors discovered at the first hidden layer and the increasingly more general factors discovered at deeper hidden layers are related to each other, and we generate synthetic data by propagating random variables through the deep network from the top hidden layer back to the bottom data layer.