Hefan Zhang

Ming Cheng, Ziyi Zhou, Bowen Zhang et al.

In the landscape of spatio-temporal data analytics, effective trajectory representation learning is paramount. To bridge the gap of learning accurate representations with efficient and flexible mechanisms, we introduce Efflex, a comprehensive pipeline for transformative graph modeling and representation learning of the large-volume spatio-temporal trajectories. Efflex pioneers the incorporation of a multi-scale k-nearest neighbors (KNN) algorithm with feature fusion for graph construction, marking a leap in dimensionality reduction techniques by preserving essential data features. Moreover, the groundbreaking graph construction mechanism and the high-performance lightweight GCN increase embedding extraction speed by up to 36 times faster. We further offer Efflex in two versions, Efflex-L for scenarios demanding high accuracy, and Efflex-B for environments requiring swift data processing. Comprehensive experimentation with the Porto and Geolife datasets validates our approach, positioning Efflex as the state-of-the-art in the domain. Such enhancements in speed and accuracy highlight the versatility of Efflex, underscoring its wide-ranging potential for deployment in time-sensitive and computationally constrained applications.

Weicheng Ma, Hefan Zhang, Ivory Yang et al.

Large Language Models (LLMs) have shown proficiency in generating persuasive dialogue, yet concerns about the fluency and sophistication of their outputs persist. This paper presents a multi-LLM communication framework designed to enhance the generation of persuasive data automatically. This framework facilitates the efficient production of high-quality, diverse linguistic content with minimal human oversight. Through extensive evaluations, we demonstrate that the generated data excels in naturalness, linguistic diversity, and the strategic use of persuasion, even in complex scenarios involving social taboos. The framework also proves adept at generalizing across novel contexts. Our results highlight the framework's potential to significantly advance research in both computational and social science domains concerning persuasive communication.

Shiyu Ji, Farnoosh Hashemi, Joice Chen et al.

Rhetorical strategies are central to persuasive communication, from political discourse and marketing to legal argumentation. However, analysis of rhetorical strategies has been limited by reliance on human annotation, which is costly, inconsistent, difficult to scale. Their associated datasets are often limited to specific topics and strategies, posing challenges for robust model development. We propose a novel framework that leverages large language models (LLMs) to automatically generate and label synthetic debate data based on a four-part rhetorical typology (causal, empirical, emotional, moral). We fine-tune transformer-based classifiers on this LLM-labeled dataset and validate its performance against human-labeled data on this dataset and on multiple external corpora. Our model achieves high performance and strong generalization across topical domains. We illustrate two applications with the fine-tuned model: (1) the improvement in persuasiveness prediction from incorporating rhetorical strategy labels, and (2) analyzing temporal and partisan shifts in rhetorical strategies in U.S. Presidential debates (1960-2020), revealing increased use of affective over cognitive argument in U.S. Presidential debates.