11.8LGSep 23, 2022
Doubly Fair Dynamic PricingJianyu Xu, Dan Qiao, Yu-Xiang Wang
We study the problem of online dynamic pricing with two types of fairness constraints: a "procedural fairness" which requires the proposed prices to be equal in expectation among different groups, and a "substantive fairness" which requires the accepted prices to be equal in expectation among different groups. A policy that is simultaneously procedural and substantive fair is referred to as "doubly fair". We show that a doubly fair policy must be random to have higher revenue than the best trivial policy that assigns the same price to different groups. In a two-group setting, we propose an online learning algorithm for the 2-group pricing problems that achieves $\tilde{O}(\sqrt{T})$ regret, zero procedural unfairness and $\tilde{O}(\sqrt{T})$ substantive unfairness over $T$ rounds of learning. We also prove two lower bounds showing that these results on regret and unfairness are both information-theoretically optimal up to iterated logarithmic factors. To the best of our knowledge, this is the first dynamic pricing algorithm that learns to price while satisfying two fairness constraints at the same time.
9.8LGDec 26, 2023
Pricing with Contextual Elasticity and Heteroscedastic ValuationJianyu Xu, Yu-Xiang Wang
We study an online contextual dynamic pricing problem, where customers decide whether to purchase a product based on its features and price. We introduce a novel approach to modeling a customer's expected demand by incorporating feature-based price elasticity, which can be equivalently represented as a valuation with heteroscedastic noise. To solve the problem, we propose a computationally efficient algorithm called "Pricing with Perturbation (PwP)", which enjoys an $O(\sqrt{dT\log T})$ regret while allowing arbitrary adversarial input context sequences. We also prove a matching lower bound at $Ω(\sqrt{dT})$ to show the optimality regarding $d$ and $T$ (up to $\log T$ factors). Our results shed light on the relationship between contextual elasticity and heteroscedastic valuation, providing insights for effective and practical pricing strategies.
15.1LGJan 27, 2022
Towards Agnostic Feature-based Dynamic Pricing: Linear Policies vs Linear Valuation with Unknown NoiseJianyu Xu, Yu-Xiang Wang
In feature-based dynamic pricing, a seller sets appropriate prices for a sequence of products (described by feature vectors) on the fly by learning from the binary outcomes of previous sales sessions ("Sold" if valuation $\geq$ price, and "Not Sold" otherwise). Existing works either assume noiseless linear valuation or precisely-known noise distribution, which limits the applicability of those algorithms in practice when these assumptions are hard to verify. In this work, we study two more agnostic models: (a) a "linear policy" problem where we aim at competing with the best linear pricing policy while making no assumptions on the data, and (b) a "linear noisy valuation" problem where the random valuation is linear plus an unknown and assumption-free noise. For the former model, we show a $\tildeΘ(d^{\frac13}T^{\frac23})$ minimax regret up to logarithmic factors. For the latter model, we present an algorithm that achieves an $\tilde{O}(T^{\frac34})$ regret, and improve the best-known lower bound from $Ω(T^{\frac35})$ to $\tildeΩ(T^{\frac23})$. These results demonstrate that no-regret learning is possible for feature-based dynamic pricing under weak assumptions, but also reveal a disappointing fact that the seemingly richer pricing feedback is not significantly more useful than the bandit-feedback in regret reduction.