Yingfang Zhang

Ruihuang Li, Caijin Zhou, Shoujian Zheng et al. · tencent-ai

Intelligent game creation represents a transformative advancement in game development, utilizing generative artificial intelligence to dynamically generate and enhance game content. Despite notable progress in generative models, the comprehensive synthesis of high-quality game assets, including both images and videos, remains a challenging frontier. To create high-fidelity game content that simultaneously aligns with player preferences and significantly boosts designer efficiency, we present Hunyuan-Game, an innovative project designed to revolutionize intelligent game production. Hunyuan-Game encompasses two primary branches: image generation and video generation. The image generation component is built upon a vast dataset comprising billions of game images, leading to the development of a group of customized image generation models tailored for game scenarios: (1) General Text-to-Image Generation. (2) Game Visual Effects Generation, involving text-to-effect and reference image-based game visual effect generation. (3) Transparent Image Generation for characters, scenes, and game visual effects. (4) Game Character Generation based on sketches, black-and-white images, and white models. The video generation component is built upon a comprehensive dataset of millions of game and anime videos, leading to the development of five core algorithmic models, each targeting critical pain points in game development and having robust adaptation to diverse game video scenarios: (1) Image-to-Video Generation. (2) 360 A/T Pose Avatar Video Synthesis. (3) Dynamic Illustration Generation. (4) Generative Video Super-Resolution. (5) Interactive Game Video Generation. These image and video generation models not only exhibit high-level aesthetic expression but also deeply integrate domain-specific knowledge, establishing a systematic understanding of diverse game and anime art styles.

Xuanbo Su, Hao Luo, Yingfang Zhang et al.

Activation steering provides parameter-efficient control over large language models (LLMs) at inference time, but many methods rely on off-distribution supervision and discrete masking, leading to brittle interventions. We propose ROAST (Rollout-based On-distribution Activation Steering Technique), which estimates steering directions from the model's own on-distribution rollouts via ROC and avoids hard sparsification via Continuous Soft Scaling (CSS) and Grouped Mean Normalization. Our empirical analysis reveals that while activation magnitude correlates moderately with directional consistency, the variance in magnitude is significant and often disproportionate to semantic quality. This suggests that high-magnitude activations risk dominating the global steering direction if not properly normalized. To address this, ROAST employs grouped normalization to balance contributions across samples, ensuring a more robust estimation of the consensus steering direction. Across models (0.6B to 32B), ROAST consistently improves performance on diverse tasks (e.g., +9.7% on GSM8K for Qwen3-0.6B and +12.1% on TruthfulQA for GLM4-32B), and analyses show that CSS better preserves activation energy.