Dag Johansen

Mehdi Houshmand Sarkhoosh, Frøy Øye, Henrik Nestor Sørlie et al.

Quantifying sponsor visibility in sports broadcasts is a critical marketing task traditionally hindered by manual, subjective, and unscalable analysis methods. While automated systems offer an alternative, their reliance on axis-aligned Horizontal Bounding Box (HBB) leads to inaccurate exposuremetrics when logos appear rotated or skewed due to dynamic camera angles and perspective distortions. This paper introduces ExposureEngine, an end-to-end system designed for accurate, rotation-aware sponsor visibility analytics in sports broadcasts, demonstrated in a soccer case study. Our approach predicts Oriented Bounding Box (OBB) to provide a geometrically precise fit to each logo regardless of the orientation on-screen. To train and evaluate our detector, we developed a new dataset comprising 1,103 frames from Swedish elite soccer, featuring 670 unique sponsor logos annotated with OBBs. Our model achieves a mean Average Precision (mAP@0.5) of 0.859, with a precision of 0.96 and recall of 0.87, demonstrating robust performance in localizing logos under diverse broadcast conditions. The system integrates these detections into an analytical pipeline that calculates precise visibility metrics, such as exposure duration and on-screen coverage. Furthermore, we incorporate a language-driven agentic layer, enabling users to generate reports, summaries, and media content through natural language queries. The complete system, including the dataset and the analytics dashboard, provides a comprehensive solution for auditable and interpretable sponsor measurement in sports media. An overview of the ExposureEngine is available online: https://youtu.be/tRw6OBISuW4 .

Birk Torpmann-Hagen, Michael A. Riegler, Pål Halvorsen et al.

Deep neural networks are being utilized in a growing number of applications, both in production systems and for personal use. Network checkpoints are as a consequence often shared and distributed on various platforms to ease the development process. This work considers the threat of neural network stegomalware, where malware is embedded in neural network checkpoints at a negligible cost to network accuracy. This constitutes a significant security concern, but is nevertheless largely neglected by the deep learning practitioners and security specialists alike. We propose the first effective countermeasure to these attacks. In particular, we show that state-of-the-art neural network stegomalware can be efficiently and effectively neutralized through shuffling the column order of the weight- and bias-matrices, or equivalently the channel-order of convolutional layers. We show that this effectively corrupts payloads that have been embedded by state-of-the-art methods in neural network steganography at no cost to network accuracy, outperforming competing methods by a significant margin. We then discuss possible means by which to bypass this defense, additional defense methods, and advocate for continued research into the security of machine learning systems.