Xiaotian Fan

Wei Chee Yew, Hailun Xu, Sanjay Saha et al.

Content moderation remains a critical yet challenging task for large-scale user-generated video platforms, especially in livestreaming environments where moderation must be timely, multimodal, and robust to evolving forms of unwanted content. We present a hybrid moderation framework deployed at production scale that combines supervised classification for known violations with reference-based similarity matching for novel or subtle cases. This hybrid design enables robust detection of both explicit violations and novel edge cases that evade traditional classifiers. Multimodal inputs (text, audio, visual) are processed through both pipelines, with a multimodal large language model (MLLM) distilling knowledge into each to boost accuracy while keeping inference lightweight. In production, the classification pipeline achieves 67% recall at 80% precision, and the similarity pipeline achieves 76% recall at 80% precision. Large-scale A/B tests show a 6-8% reduction in user views of unwanted livestreams}. These results demonstrate a scalable and adaptable approach to multimodal content governance, capable of addressing both explicit violations and emerging adversarial behaviors.

Xiaotian Fan, Hiok Hian Ong, David Yuchen Wang et al.

Content moderation is critical for online video platforms to ensure content safety, protect creators, and sustain positive user experiences. Beyond filtering harmful content, platforms must guarantee content authenticity at scale so that users are exposed to diverse, original videos rather than low-value reproductions. We present MatchLM2Lite, a real-time, production-grade reproduced content identification (RCI) system that leverages the powerful understanding of a multimodal large language model (MLLM) distilled into a small and fast-inference model. Our system jointly models video, audio, and text signals, operating on pairs of videos to produce fine-grained reproduction scores. The system comprises two modules, MatchLM and MatchLite, and a two-stage training recipe. First, our high-capacity MLLM, MatchLM, serves as a teacher model to define the upper bound of RCI performance. Its capabilities are then distilled into a compact student model, MatchLite. This design allows MatchLite to deliver low-latency, high-throughput inference on video pairs while preserving much of MatchLM's accuracy, making it suitable for integration into real-time recommendation systems. MatchLM achieves an F1-score improvement of +8.57 compared to our previous production model. After knowledge distillation, MatchLite retains a +6.55 gain in F1-score while reducing computational cost by 35x. Deployed at scale, MatchLM2Lite enables efficient, pairwise multimodal RCI, stably serving online traffic at high queries per second (QPS) with an end-to-end latency below 30 seconds. This system has reduced the reproduced video view rate on our platform by 2.5% without degrading user engagement, demonstrating its effectiveness in a large-scale production environment.