H.-F. Dai

Zhipeng Qian, Zihan Liang, Yufei Ma et al.

Composed Image Retrieval (CIR) enables users to search for target images using both a reference image and manipulation text, offering substantial advantages over single-modality retrieval systems. However, existing CIR methods suffer from representation space fragmentation: queries and targets comprise heterogeneous modalities and are processed by distinct encoders, forcing models to bridge misaligned representation spaces only through post-hoc alignment, which fundamentally limits retrieval performance. This architectural asymmetry manifests as three distinct, well-separated clusters in the feature space, directly demonstrating how heterogeneous modalities create fundamentally misaligned representation spaces from initialization. In this work, we propose CSMCIR, a unified representation framework that achieves efficient query-target alignment through three synergistic components. First, we introduce a Multi-level Chain-of-Thought (MCoT) prompting strategy that guides Multimodal Large Language Models to generate discriminative, semantically compatible captions for target images, establishing modal symmetry. Building upon this, we design a symmetric dual-tower architecture where both query and target sides utilize the identical shared-parameter Q-Former for cross-modal encoding, ensuring consistent feature representations and further reducing the alignment gap. Finally, this architectural symmetry enables an entropy-based, temporally dynamic Memory Bank strategy that provides high-quality negative samples while maintaining consistency with the evolving model state. Extensive experiments on four benchmark datasets demonstrate that our CSMCIR achieves state-of-the-art performance with superior training efficiency. Comprehensive ablation studies further validate the effectiveness of each proposed component.

Zihan Liang, Yufei Ma, ZhiPeng Qian et al.

Current e-commerce multimodal retrieval systems face two key limitations: they optimize for specific tasks with fixed modality pairings, and lack comprehensive benchmarks for evaluating unified retrieval approaches. To address these challenges, we introduce UniECS, a unified multimodal e-commerce search framework that handles all retrieval scenarios across image, text, and their combinations. Our work makes three key contributions. First, we propose a flexible architecture with a novel gated multimodal encoder that uses adaptive fusion mechanisms. This encoder integrates different modality representations while handling missing modalities. Second, we develop a comprehensive training strategy to optimize learning. It combines cross-modal alignment loss (CMAL), cohesive local alignment loss (CLAL), intra-modal contrastive loss (IMCL), and adaptive loss weighting. Third, we create M-BEER, a carefully curated multimodal benchmark containing 50K product pairs for e-commerce search evaluation. Extensive experiments demonstrate that UniECS consistently outperforms existing methods across four e-commerce benchmarks with fine-tuning or zero-shot evaluation. On our M-BEER bench, UniECS achieves substantial improvements in cross-modal tasks (up to 28\% gain in R@10 for text-to-image retrieval) while maintaining parameter efficiency (0.2B parameters) compared to larger models like GME-Qwen2VL (2B) and MM-Embed (8B). Furthermore, we deploy UniECS in the e-commerce search platform of Kuaishou Inc. across two search scenarios, achieving notable improvements in Click-Through Rate (+2.74\%) and Revenue (+8.33\%). The comprehensive evaluation demonstrates the effectiveness of our approach in both experimental and real-world settings. Corresponding codes, models and datasets will be made publicly available at https://github.com/qzp2018/UniECS.

Xinyu Nan, Lingtao Mao, Huangyu Dai et al.

Achieving visual semantic understanding requires a unified framework that simultaneously handles object detection, category prediction, and attribute recognition. However, current advanced approaches rely on global similarity and struggle to capture fine-grained category distinctions and category-specific attribute diversity, especially in large-scale e-commerce scenarios. To overcome these challenges, we introduce a detection-guided generative framework that predicts hierarchical category and attribute tokens. For each detected object, we extract refined ROI-level features and employ a BART-based generator to produce semantic tokens in a coarse-to-fine sequence covering category hierarchies and property-value pairs, with support for property-conditioned attribute recognition. Experiments on both large-scale proprietary e-commerce datasets and open-source datasets demonstrate that our approach significantly outperforms existing similarity-based pipelines and multi-stage classification systems, achieving stronger fine-grained recognition and more coherent unified inference.

Huangyu Dai, Ben Chen, Kaidi Chen et al.

For crosslingual conversation and trade, Neural Machine Translation (NMT) is pivotal yet faces persistent challenges with monotony and repetition in generated content. Traditional solutions that rely on penalizing text redundancy or token reoccurrence have shown limited efficacy, particularly for lengthy article and e-commerce descriptions with inherent redundancy, even with the advent of Large Language Models (LLMs). This paper investigates the underlying causes of textual repetition through the lens of information entropy, attributing the phenomenon to the elevated uncertainty within the input text. To address this, a novel algorithm named Contrastive Token Learning with Similarity Decay (CTSD) is introduced, which modulates the suppression of tokens dynamically, informed by varying attention weights and inter-token distances. Furthermore, an e-commerce dataset comprised of title texts of online real items is compiled and released susceptible to hallucination translations to benchmark the algorithm. Extensive evaluations demonstrate that CTSD significantly outperforms existing approaches in precision and generalizability. Additional online A/B testing underscores its practical value, showing marked improvements in user engagement and conversion. Notably, this method has been implemented with full traffic on eight multilingual sites of alibaba.com, the largest B2B e-commerce platform in the world.

Kaidi Chen, Ben Chen, Dehong Gao et al.

Existing Neural Machine Translation (NMT) models mainly handle translation in the general domain, while overlooking domains with special writing formulas, such as e-commerce and legal documents. Taking e-commerce as an example, the texts usually include amounts of domain-related words and have more grammar problems, which leads to inferior performances of current NMT methods. To address these problems, we collect two domain-related resources, including a set of term pairs (aligned Chinese-English bilingual terms) and a parallel corpus annotated for the e-commerce domain. Furthermore, we propose a two-step fine-tuning paradigm (named G2ST) with self-contrastive semantic enhancement to transfer one general NMT model to the specialized NMT model for e-commerce. The paradigm can be used for the NMT models based on Large language models (LLMs). Extensive evaluations on real e-commerce titles demonstrate the superior translation quality and robustness of our G2ST approach, as compared with state-of-the-art NMT models such as LLaMA, Qwen, GPT-3.5, and even GPT-4.

Yufei Ma, Zihan Liang, Huangyu Dai et al.

The growing demand for larger-scale models in the development of \textbf{L}arge \textbf{L}anguage \textbf{M}odels (LLMs) poses challenges for efficient training within limited computational resources. Traditional fine-tuning methods often exhibit instability in multi-task learning and rely heavily on extensive training resources. Here, we propose MoDULA (\textbf{M}ixture \textbf{o}f \textbf{D}omain-Specific and \textbf{U}niversal \textbf{L}oR\textbf{A}), a novel \textbf{P}arameter \textbf{E}fficient \textbf{F}ine-\textbf{T}uning (PEFT) \textbf{M}ixture-\textbf{o}f-\textbf{E}xpert (MoE) paradigm for improved fine-tuning and parameter efficiency in multi-task learning. The paradigm effectively improves the multi-task capability of the model by training universal experts, domain-specific experts, and routers separately. MoDULA-Res is a new method within the MoDULA paradigm, which maintains the model's general capability by connecting universal and task-specific experts through residual connections. The experimental results demonstrate that the overall performance of the MoDULA-Flan and MoDULA-Res methods surpasses that of existing fine-tuning methods on various LLMs. Notably, MoDULA-Res achieves more significant performance improvements in multiple tasks while reducing training costs by over 80\% without losing general capability. Moreover, MoDULA displays flexible pluggability, allowing for the efficient addition of new tasks without retraining existing experts from scratch. This progressive training paradigm circumvents data balancing issues, enhancing training efficiency and model stability. Overall, MoDULA provides a scalable, cost-effective solution for fine-tuning LLMs with enhanced parameter efficiency and generalization capability.

Zexin Zheng, Huangyu Dai, Lingtao Mao et al.

Traditional vision search, similar to search and recommendation systems, follows the multi-stage cascading architecture (MCA) paradigm to balance efficiency and conversion. Specifically, the query image undergoes feature extraction, recall, pre-ranking, and ranking stages, ultimately presenting the user with semantically similar products that meet their preferences. This multi-view representation discrepancy of the same object in the query and the optimization objective collide across these stages, making it difficult to achieve Pareto optimality in both user experience and conversion. In this paper, an end-to-end generative framework, OneVision, is proposed to address these problems. OneVision builds on VRQ, a vision-aligned residual quantization encoding, which can align the vastly different representations of an object across multiple viewpoints while preserving the distinctive features of each product as much as possible. Then a multi-stage semantic alignment scheme is adopted to maintain strong visual similarity priors while effectively incorporating user-specific information for personalized preference generation. In offline evaluations, OneVision performs on par with online MCA, while improving inference efficiency by 21% through dynamic pruning. In A/B tests, it achieves significant online improvements: +2.15% item CTR, +2.27% CVR, and +3.12% order volume. These results demonstrate that a semantic ID centric, generative architecture can unify retrieval and personalization while simplifying the serving pathway.

Zihan Wang, Zihan Liang, Zhou Shao et al.

Retrieval-Augmented Generation (RAG) has emerged as a promising approach to address key limitations of Large Language Models (LLMs), such as hallucination, outdated knowledge, and lacking reference. However, current RAG frameworks often struggle with identifying whether retrieved documents meaningfully contribute to answer generation. This shortcoming makes it difficult to filter out irrelevant or even misleading content, which notably impacts the final performance. In this paper, we propose Document Information Gain (DIG), a novel metric designed to quantify the contribution of retrieved documents to correct answer generation. DIG measures a document's value by computing the difference of LLM's generation confidence with and without the document augmented. Further, we introduce InfoGain-RAG, a framework that leverages DIG scores to train a specialized reranker, which prioritizes each retrieved document from exact distinguishing and accurate sorting perspectives. This approach can effectively filter out irrelevant documents and select the most valuable ones for better answer generation. Extensive experiments across various models and benchmarks demonstrate that InfoGain-RAG can significantly outperform existing approaches, on both single and multiple retrievers paradigm. Specifically on NaturalQA, it achieves the improvements of 17.9%, 4.5%, 12.5% in exact match accuracy against naive RAG, self-reflective RAG and modern ranking-based RAG respectively, and even an average of 15.3% increment on advanced proprietary model GPT-4o across all datasets. These results demonstrate the feasibility of InfoGain-RAG as it can offer a reliable solution for RAG in multiple applications.

Ben Chen, Huangyu Dai, Xiang Ma et al.

Semantic relevance calculation is crucial for e-commerce search engines, as it ensures that the items selected closely align with customer intent. Inadequate attention to this aspect can detrimentally affect user experience and engagement. Traditional text-matching techniques are prevalent but often fail to capture the nuances of search intent accurately, so neural networks now have become a preferred solution to processing such complex text matching. Existing methods predominantly employ representation-based architectures, which strike a balance between high traffic capacity and low latency. However, they exhibit significant shortcomings in generalization and robustness when compared to interaction-based architectures. In this work, we introduce a robust interaction-based modeling paradigm to address these shortcomings. It encompasses 1) a dynamic length representation scheme for expedited inference, 2) a professional terms recognition method to identify subjects and core attributes from complex sentence structures, and 3) a contrastive adversarial training protocol to bolster the model's robustness and matching capabilities. Extensive offline evaluations demonstrate the superior robustness and effectiveness of our approach, and online A/B testing confirms its ability to improve relevance in the same exposure position, resulting in more clicks and conversions. To the best of our knowledge, this method is the first interaction-based approach for large e-commerce search relevance calculation. Notably, we have deployed it for the entire search traffic on alibaba.com, the largest B2B e-commerce platform in the world.