Christopher Li

Rickard Stureborg, Sanxing Chen, Ruoyu Xie et al.

One way to personalize chatbot interactions is by establishing common ground with the intended reader. A domain where establishing mutual understanding could be particularly impactful is vaccine concerns and misinformation. Vaccine interventions are forms of messaging which aim to answer concerns expressed about vaccination. Tailoring responses in this domain is difficult, since opinions often have seemingly little ideological overlap. We define the task of tailoring vaccine interventions to a Common-Ground Opinion (CGO). Tailoring responses to a CGO involves meaningfully improving the answer by relating it to an opinion or belief the reader holds. In this paper we introduce TAILOR-CGO, a dataset for evaluating how well responses are tailored to provided CGOs. We benchmark several major LLMs on this task; finding GPT-4-Turbo performs significantly better than others. We also build automatic evaluation metrics, including an efficient and accurate BERT model that outperforms finetuned LLMs, investigate how to successfully tailor vaccine messaging to CGOs, and provide actionable recommendations from this investigation. Code and model weights: https://github.com/rickardstureborg/tailor-cgo Dataset: https://huggingface.co/datasets/DukeNLP/tailor-cgo

Christopher Li, Rickard Stureborg, Bhuwan Dhingra et al.

A recent rise in online content expressing concerns with public health initiatives has contributed to already stalled uptake of preemptive measures globally. Future public health efforts must attempt to understand such content, what concerns it may raise among readers, and how to effectively respond to it. To this end, we present ConcernScope, a platform that uses a teacher-student framework for knowledge transfer between large language models and light-weight classifiers to quickly and effectively identify the health concerns raised in a text corpus. The platform allows uploading massive files directly, automatically scraping specific URLs, and direct text editing. ConcernScope is built on top of a taxonomy of public health concerns. Intended for public health officials, we demonstrate several applications of this platform: guided data exploration to find useful examples of common concerns found in online community datasets, identification of trends in concerns through an example time series analysis of 186,000 samples, and finding trends in topic frequency before and after significant events.