Xueqin Qiu

Wangyu Wu, Siqi Song, Xianglin Qiu et al.

Cross-Domain Sequential Recommendation (CDSR) aims to predict future user interactions based on historical interactions across multiple domains. The key challenge in CDSR is effectively capturing cross-domain user preferences by fully leveraging both intra-sequence and inter-sequence item interactions. In this paper, we propose a novel method, Image Fusion for Cross-Domain Sequential Recommendation (IFCDSR), which incorporates item image information to better capture visual preferences. Our approach integrates a frozen CLIP model to generate image embeddings, enriching original item embeddings with visual data from both intra-sequence and inter-sequence interactions. Additionally, we employ a multiple attention layer to capture cross-domain interests, enabling joint learning of single-domain and cross-domain user preferences. To validate the effectiveness of IFCDSR, we re-partitioned four e-commerce datasets and conducted extensive experiments. Results demonstrate that IFCDSR significantly outperforms existing methods.

Wangyu Wu, Zhenhong Chen, Siqi Song et al.

Cross-Domain Sequential Recommendation (CDSR) predicts user behavior by leveraging historical interactions across multiple domains, focusing on modeling cross-domain preferences through intra- and inter-sequence item relationships. Inspired by human cognitive processes, we propose Hierarchical Attention Fusion of Visual and Textual Representations (HAF-VT), a novel approach integrating visual and textual data to enhance cognitive modeling. Using the frozen CLIP model, we generate image and text embeddings, enriching item representations with multimodal data. A hierarchical attention mechanism jointly learns single-domain and cross-domain preferences, mimicking human information integration. Evaluated on four e-commerce datasets, HAF-VT outperforms existing methods in capturing cross-domain user interests, bridging cognitive principles with computational models and highlighting the role of multimodal data in sequential decision-making.