5.8AIJul 30, 2024
Mimicking the Mavens: Agent-based Opinion Synthesis and Emotion Prediction for Social Media InfluencersQinglan Wei, Ruiqi Xue, Yutian Wang et al.
Predicting influencers' views and public sentiment on social media is crucial for anticipating societal trends and guiding strategic responses. This study introduces a novel computational framework to predict opinion leaders' perspectives and the emotive reactions of the populace, addressing the inherent challenges posed by the unstructured, context-sensitive, and heterogeneous nature of online communication. Our research introduces an innovative module that starts with the automatic 5W1H (Where, Who, When, What, Why, and How) questions formulation engine, tailored to emerging news stories and trending topics. We then build a total of 60 anonymous opinion leader agents in six domains and realize the views generation based on an enhanced large language model (LLM) coupled with retrieval-augmented generation (RAG). Subsequently, we synthesize the potential views of opinion leaders and predicted the emotional responses to different events. The efficacy of our automated 5W1H module is corroborated by an average GPT-4 score of 8.83/10, indicative of high fidelity. The influencer agents exhibit a consistent performance, achieving an average GPT-4 rating of 6.85/10 across evaluative metrics. Utilizing the 'Russia-Ukraine War' as a case study, our methodology accurately foresees key influencers' perspectives and aligns emotional predictions with real-world sentiment trends in various domains.
9.6CLMay 19, 2025
PsyMem: Fine-grained psychological alignment and Explicit Memory Control for Advanced Role-Playing LLMsXilong Cheng, Yunxiao Qin, Yuting Tan et al.
Existing LLM-based role-playing methods often rely on superficial textual descriptions or simplistic metrics, inadequately modeling both intrinsic and extrinsic character dimensions. Additionally, they typically simulate character memory with implicit model knowledge or basic retrieval augment generation without explicit memory alignment, compromising memory consistency. The two issues weaken reliability of role-playing LLMs in several applications, such as trustworthy social simulation. To address these limitations, we propose PsyMem, a novel framework integrating fine-grained psychological attributes and explicit memory control for role-playing. PsyMem supplements textual descriptions with 26 psychological indicators to detailed model character. Additionally, PsyMem implements memory alignment training, explicitly trains the model to align character's response with memory, thereby enabling dynamic memory-controlled responding during inference. By training Qwen2.5-7B-Instruct on our specially designed dataset (including 5,414 characters and 38,962 dialogues extracted from novels), the resulting model, termed as PsyMem-Qwen, outperforms baseline models in role-playing, achieving the best performance in human-likeness and character fidelity.