Paramananda Bhaskar

Paramananda Bhaskar, Naquee Rizwan, Daksh Jogchand et al.

Hateful meme detection remains a formidable challenge for vision-language models, as existing benchmarks are structurally observational - confounding rhetorical hate mechanisms with target community features and preventing causal evaluation of model vulnerabilities. To address this, we introduce FBHM, a systematically curated benchmark of Functionality Based Hateful Memes constructed along two orthogonal axes: 25 distinct rhetorical functionalities and 10 target communities (5,000 memes total). Benchmarking state-of-the-art VLMs reveals a severe generalization gap: models highly accurate on standard datasets catastrophically drop to near-random performance on FBHM, proving they exploit dataset-specific heuristics rather than robust multimodal reasoning. To efficiently close this gap, we propose LSV (learnable steering vectors), an ultra-low data regime strategy that applies a causal intervention objective on as few as 500 steering samples (50 unique base memes), boosting FBHM performance by ~30 Macro-F1 points while outperforming in-context learning and PEFT without degrading source-domain performance.

Naquee Rizwan, Subhankar Swain, Paramananda Bhaskar et al.

In this work, we examine hateful memes from three complementary angles - how to detect them, how to explain their content and how to intervene them prior to being posted - by applying a range of strategies built on top of generative AI models. To the best of our knowledge, explanation and intervention have typically been studied separately from detection, which does not reflect real-world conditions. Further, since curating large annotated datasets for meme moderation is prohibitively expensive, we propose a novel framework that leverages task-specific generative multimodal agents and the few-shot adaptability of large multimodal models to cater to different types of memes. We believe this is the first work focused on generalizable hateful meme moderation under limited data conditions, and has strong potential for deployment in real-world production scenarios. Warning: Contains potentially toxic contents.

Naquee Rizwan, Paramananda Bhaskar, Mithun Das et al.

There is a rapid increase in the use of multimedia content in current social media platforms. One of the highly popular forms of such multimedia content are memes. While memes have been primarily invented to promote funny and buoyant discussions, malevolent users exploit memes to target individuals or vulnerable communities, making it imperative to identify and address such instances of hateful memes. Thus social media platforms are in dire need for active moderation of such harmful content. While manual moderation is extremely difficult due to the scale of such content, automatic moderation is challenged by the need of good quality annotated data to train hate meme detection algorithms. This makes a perfect pretext for exploring the power of modern day vision language models (VLMs) that have exhibited outstanding performance across various tasks. In this paper we study the effectiveness of VLMs in handling intricate tasks such as hate meme detection in a completely zero-shot setting so that there is no dependency on annotated data for the task. We perform thorough prompt engineering and query state-of-the-art VLMs using various prompt types to detect hateful/harmful memes. We further interpret the misclassification cases using a novel superpixel based occlusion method. Finally we show that these misclassifications can be neatly arranged into a typology of error classes the knowledge of which should enable the design of better safety guardrails in future.