David Haag

Zahra Hassanzadeh, Anne Hsu, Rachel Kornfield et al.

This paper explores the design space for one-minute digital interventions that prompt immediate action without onboarding or sensing. By embracing Fogg's Behavior Model and four design principles informed by literature, the goal of these interventions was to provide triggers that encourage actions so simple that even people with low motivation would be willing to complete them. We examined the utility of these prompts by conducting a 14-day study with 22 participants interested in making small lifestyle improvements in at least one of three domains: physical activity, healthy eating, and mental well-being. When combined with insights drawn from participants' rewrites of our prompts, our findings suggest that intentional personalization through co-authorship could be a lightweight personalization mechanism that balances relevance with low friction.

Dominik P. Hofer, David Haag, Rania Islambouli et al.

Digital behaviour change systems increasingly rely on repeated, system-initiated messages to support users in everyday contexts. LLMs enable these messages to be personalised consistently across interactions, yet it remains unclear whether such personalisation improves individual messages or instead shapes users' perceptions through patterns of exposure. We explore this question in the context of LLM-generated JITAIs, which are short, context-aware messages delivered at moments deemed appropriate to support behaviour change, using physical activity as an application domain. In a controlled retrospective study, 90 participants evaluated messages generated using four LLM strategies: baseline prompting, few-shot prompting, fine-tuned models, and retrieval augmented generation, each implemented with and without Big Five Personality Traits to produce personality-aligned communication across multiple scenarios. Using ordinal multilevel models with within-between decomposition, we distinguish trial-level effects, whether personality information improves evaluations of individual messages, from person-level exposure effects, whether participants receiving higher proportions of personality-informed messages exhibit systematically different overall perceptions. Results showed no trial-level associations, but participants who received higher proportions of BFPT-informed messages rated the messages as more personalised, appropriate, and reported less negative affect. We use Communication Accommodation Theory for post-hoc analysis. These results suggest that personality-based personalisation in behaviour change systems may operate primarily through aggregate exposure rather than per-message optimisation, with implications for how adaptive systems are designed and evaluated in sustained human-AI interaction. In-situ longitudinal studies are needed to validate these findings in real-world contexts.

David Haag, Devender Kumar, Sebastian Gruber et al.

We evaluated the viability of using Large Language Models (LLMs) to trigger and personalize content in Just-in-Time Adaptive Interventions (JITAIs) in digital health. As an interaction pattern representative of context-aware computing, JITAIs are being explored for their potential to support sustainable behavior change, adapting interventions to an individual's current context and needs. Challenging traditional JITAI implementation models, which face severe scalability and flexibility limitations, we tested GPT-4 for suggesting JITAIs in the use case of heart-healthy activity in cardiac rehabilitation. Using three personas representing patients affected by CVD with varying severeness and five context sets per persona, we generated 450 JITAI decisions and messages. These were systematically evaluated against those created by 10 laypersons (LayPs) and 10 healthcare professionals (HCPs). GPT-4-generated JITAIs surpassed human-generated intervention suggestions, outperforming both LayPs and HCPs across all metrics (i.e., appropriateness, engagement, effectiveness, and professionalism). These results highlight the potential of LLMs to enhance JITAI implementations in personalized health interventions, demonstrating how generative AI could revolutionize context-aware computing.