João Bicker

Sérgio M. Rebelo, Tiago Martins, Artur Rebelo et al.

Computational approaches are beginning to be used to design dynamic visual identities fuelled by data and generative processes. In this work, we explore these computational approaches in order to generate a visual identity that creates bespoke letterings and images. We achieve this developing a generative design system that automatically assembles black and white visual modules. This system generates designs performing two main methods: (i) Assisted generation; and (ii) Automatic generation. Assisted generation method produces outputs wherein the placement of modules is determined by a configuration file previous defined. On the other hand, the Automatic generation method produces outputs wherein the modules are assembled to depict an input image. This system speeds up the process of design and deployment of one visual identity design as well as it generates outputs visual coherent among them. In this paper, we compressively describe this system and its achievements.

Sérgio M. Rebelo, J. J. Merelo, João Bicker et al.

Computational Design approaches facilitate the generation of typographic design, but evaluating these designs remains a challenging task. In this paper, we propose a set of heuristic metrics for typographic design evaluation, focusing on their legibility, which assesses the text visibility, aesthetics, which evaluates the visual quality of the design, and semantic features, which estimate how effectively the design conveys the content semantics. We experiment with a constrained evolutionary approach for generating typographic posters, incorporating the proposed evaluation metrics with varied setups, and treating the legibility metrics as constraints. We also integrate emotion recognition to identify text semantics automatically and analyse the performance of the approach and the visual characteristics outputs.

Sérgio Rebelo, Pedro Martins, João Bicker et al.

Graphic Design encompasses a wide range of activities from the design of traditional print media (e.g., books and posters) to site-specific (e.g., signage systems) and electronic media (e.g., interfaces). Its practice always explores the new possibilities of information and communication technologies. Therefore, interactivity and participation have become key features in the design process. Even in traditional print media, graphic designers are trying to enhance user experience and exploring new interaction models. Moving posters are an example of this. This type of posters combine the specific features of motion and print worlds in order to produce attractive forms of communication that explore and exploit the potential of digital screens. In our opinion, the next step towards the integration of moving posters with the surroundings, where they operate, is incorporating data from the environment, which also enables the seamless participation of the audience. As such, the adoption of computer vision techniques for moving poster design becomes a natural approach. Following this line of thought, we present a system wherein computer vision techniques are used to shape a moving poster. Although it is still a work in progress, the system is already able to sense the surrounding physical environment and translate the collected data into graphical information. The data is gathered from the environment in two ways: (1) directly using motion tracking; and (2) indirectly via contextual ambient data. In this sense, each user interaction with the system results in a different experience and in a unique poster design.