Lorenzo Masoero

Lorenzo Masoero, Mario Beraha, Thomas Richardson et al.

In online randomized experiments or A/B tests, accurate predictions of participant inclusion rates are of paramount importance. These predictions not only guide experimenters in optimizing the experiment's duration but also enhance the precision of treatment effect estimates. In this paper we present a novel, straightforward, and scalable Bayesian nonparametric approach for predicting the rate at which individuals will be exposed to interventions within the realm of online A/B testing. Our approach stands out by offering dual prediction capabilities: it forecasts both the quantity of new customers expected in future time windows and, unlike available alternative methods, the number of times they will be observed. We derive closed-form expressions for the posterior distributions of the quantities needed to form predictions about future user activity, thereby bypassing the need for numerical algorithms such as Markov chain Monte Carlo. After a comprehensive exposition of our model, we test its performance on experiments on real and simulated data, where we show its superior performance with respect to existing alternatives in the literature.

Mario Beraha, Lorenzo Masoero, Stefano Favaro et al.

Accurately predicting the onset of specific activities within defined timeframes holds significant importance in several applied contexts. In particular, accurate prediction of the number of future users that will be exposed to an intervention is an important piece of information for experimenters running online experiments (A/B tests). In this work, we propose a novel approach to predict the number of users that will be active in a given time period, as well as the temporal trajectory needed to attain a desired user participation threshold. We model user activity using a Bayesian nonparametric approach which allows us to capture the underlying heterogeneity in user engagement. We derive closed-form expressions for the number of new users expected in a given period, and a simple Monte Carlo algorithm targeting the posterior distribution of the number of days needed to attain a desired number of users; the latter is important for experimental planning. We illustrate the performance of our approach via several experiments on synthetic and real world data, in which we show that our novel method outperforms existing competitors.

Tin D. Nguyen, Jonathan Huggins, Lorenzo Masoero et al.

Completely random measures (CRMs) and their normalizations (NCRMs) offer flexible models in Bayesian nonparametrics. But their infinite dimensionality presents challenges for inference. Two popular finite approximations are truncated finite approximations (TFAs) and independent finite approximations (IFAs). While the former have been well-studied, IFAs lack similarly general bounds on approximation error, and there has been no systematic comparison between the two options. In the present work, we propose a general recipe to construct practical finite-dimensional approximations for homogeneous CRMs and NCRMs, in the presence or absence of power laws. We call our construction the automated independent finite approximation (AIFA). Relative to TFAs, we show that AIFAs facilitate more straightforward derivations and use of parallel computing in approximate inference. We upper bound the approximation error of AIFAs for a wide class of common CRMs and NCRMs -- and thereby develop guidelines for choosing the approximation level. Our lower bounds in key cases suggest that our upper bounds are tight. We prove that, for worst-case choices of observation likelihoods, TFAs are more efficient than AIFAs. Conversely, we find that in real-data experiments with standard likelihoods, AIFAs and TFAs perform similarly. Moreover, we demonstrate that AIFAs can be used for hyperparameter estimation even when other potential IFA options struggle or do not apply.