Chihuang Liu

Qiang Zhang, Hanchao Yu, Ivan Ji et al.

Recent years have witnessed success of sequential modeling, generative recommender, and large language model for recommendation. Though the scaling law has been validated for sequential models, it showed inefficiency in computational capacity when considering real-world applications like recommendation, due to the non-linear(quadratic) increasing nature of the transformer model. To improve the efficiency of the sequential model, we introduced a novel approach to sequential recommendation that leverages personalization techniques to enhance efficiency and performance. Our method compresses long user interaction histories into learnable tokens, which are then combined with recent interactions to generate recommendations. This approach significantly reduces computational costs while maintaining high recommendation accuracy. Our method could be applied to existing transformer based recommendation models, e.g., HSTU and HLLM. Extensive experiments on multiple sequential models demonstrate its versatility and effectiveness. Source code is available at \href{https://github.com/facebookresearch/PerSRec}{https://github.com/facebookresearch/PerSRec}.

Zhuokai Zhao, Yang Yang, Wenyu Wang et al.

A key puzzle in search, ads, and recommendation is that the ranking model can only utilize a small portion of the vastly available user interaction data. As a result, increasing data volume, model size, or computation FLOPs will quickly suffer from diminishing returns. We examined this problem and found that one of the root causes may lie in the so-called ``item-centric'' formulation, which has an unbounded vocabulary and thus uncontrolled model complexity. To mitigate quality saturation, we introduce an alternative formulation named ``user-centric ranking'', which is based on a transposed view of the dyadic user-item interaction data. We show that this formulation has a promising scaling property, enabling us to train better-converged models on substantially larger data sets.

Chihuang Liu, Joseph JaJa

Generating confidence calibrated outputs is of utmost importance for the applications of deep neural networks in safety-critical decision-making systems. The output of a neural network is a probability distribution where the scores are estimated confidences of the input belonging to the corresponding classes, and hence they represent a complete estimate of the output likelihood relative to all classes. In this paper, we propose a novel form of label smoothing to improve confidence calibration. Since different classes are of different intrinsic similarities, more similar classes should result in closer probability values in the final output. This motivates the development of a new smooth label where the label values are based on similarities with the reference class. We adopt different similarity measurements, including those that capture feature-based similarities or semantic similarity. We demonstrate through extensive experiments, on various datasets and network architectures, that our approach consistently outperforms state-of-the-art calibration techniques including uniform label smoothing.

Chihuang Liu, Joseph JaJa

Adversarial training has been successfully applied to build robust models at a certain cost. While the robustness of a model increases, the standard classification accuracy declines. This phenomenon is suggested to be an inherent trade-off. We propose a model that employs feature prioritization by a nonlinear attention module and $L_2$ feature regularization to improve the adversarial robustness and the standard accuracy relative to adversarial training. The attention module encourages the model to rely heavily on robust features by assigning larger weights to them while suppressing non-robust features. The regularizer encourages the model to extract similar features for the natural and adversarial images, effectively ignoring the added perturbation. In addition to evaluating the robustness of our model, we provide justification for the attention module and propose a novel experimental strategy that quantitatively demonstrates that our model is almost ideally aligned with salient data characteristics. Additional experimental results illustrate the power of our model relative to the state of the art methods.