Priyadarshi Patnaik

h-index9
2papers
267citations

2 Papers

1.5CVOct 30, 2023Code
Facial asymmetry: A Computer Vision based behaviometric index for assessment during a face-to-face interview

Shuvam Keshari, Tanusree Dutta, Raju Mullick et al.

Choosing the right person for the right job makes the personnel interview process a cognitively demanding task. Psychometric tests, followed by an interview, have often been used to aid the process although such mechanisms have their limitations. While psychometric tests suffer from faking or social desirability of responses, the interview process depends on the way the responses are analyzed by the interviewers. We propose the use of behaviometry as an assistive tool to facilitate an objective assessment of the interviewee without increasing the cognitive load of the interviewer. Behaviometry is a relatively little explored field of study in the selection process, that utilizes inimitable behavioral characteristics like facial expressions, vocalization patterns, pupillary reactions, proximal behavior, body language, etc. The method analyzes thin slices of behavior and provides unbiased information about the interviewee. The current study proposes the methodology behind this tool to capture facial expressions, in terms of facial asymmetry and micro-expressions. Hemi-facial composites using a structural similarity index was used to develop a progressive time graph of facial asymmetry, as a test case. A frame-by-frame analysis was performed on three YouTube video samples, where Structural similarity index (SSID) scores of 75% and more showed behavioral congruence. The research utilizes open-source computer vision algorithms and libraries (python-opencv and dlib) to formulate the procedure for analysis of the facial asymmetry.

2.2IRMay 5, 2017
Social Media Advertisement Outreach: Learning the Role of Aesthetics

Avikalp Srivastava, Madhav Datt, Jaikrishna Chaparala et al.

Corporations spend millions of dollars on developing creative image-based promotional content to advertise to their user-base on platforms like Twitter. Our paper is an initial study, where we propose a novel method to evaluate and improve outreach of promotional images from corporations on Twitter, based purely on their describable aesthetic attributes. Existing works in aesthetic based image analysis exclusively focus on the attributes of digital photographs, and are not applicable to advertisements due to the influences of inherent content and context based biases on outreach. Our paper identifies broad categories of biases affecting such images, describes a method for normalization to eliminate effects of those biases and score images based on their outreach, and examines the effects of certain handcrafted describable aesthetic features on image outreach. Optimizing on the describable aesthetic features resulting from this research is a simple method for corporations to complement their existing marketing strategy to gain significant improvement in user engagement on social media for promotional images.