Qingheng Zhang

Yindu Su, Huike Zou, Lin Sun et al.

Product Attribute Value Identification (PAVI) involves identifying attribute values from product profiles, a key task for improving product search, recommendation, and business analytics on e-commerce platforms. However, existing PAVI methods face critical challenges, such as inferring implicit values, handling out-of-distribution (OOD) values, and producing normalized outputs. To address these limitations, we introduce Taxonomy-Aware Contrastive Learning Retrieval (TACLR), the first retrieval-based method for PAVI. TACLR formulates PAVI as an information retrieval task by encoding product profiles and candidate values into embeddings and retrieving values based on their similarity. It leverages contrastive training with taxonomy-aware hard negative sampling and employs adaptive inference with dynamic thresholds. TACLR offers three key advantages: (1) it effectively handles implicit and OOD values while producing normalized outputs; (2) it scales to thousands of categories, tens of thousands of attributes, and millions of values; and (3) it supports efficient inference for high-load industrial deployment. Extensive experiments on proprietary and public datasets validate the effectiveness and efficiency of TACLR. Further, it has been successfully deployed on the real-world e-commerce platform Xianyu, processing millions of product listings daily with frequently updated, large-scale attribute taxonomies. We release the code to facilitate reproducibility and future research at https://github.com/SuYindu/TACLR.

Zequn Sun, Qingheng Zhang, Wei Hu et al.

Entity alignment seeks to find entities in different knowledge graphs (KGs) that refer to the same real-world object. Recent advancement in KG embedding impels the advent of embedding-based entity alignment, which encodes entities in a continuous embedding space and measures entity similarities based on the learned embeddings. In this paper, we conduct a comprehensive experimental study of this emerging field. We survey 23 recent embedding-based entity alignment approaches and categorize them based on their techniques and characteristics. We also propose a new KG sampling algorithm, with which we generate a set of dedicated benchmark datasets with various heterogeneity and distributions for a realistic evaluation. We develop an open-source library including 12 representative embedding-based entity alignment approaches, and extensively evaluate these approaches, to understand their strengths and limitations. Additionally, for several directions that have not been explored in current approaches, we perform exploratory experiments and report our preliminary findings for future studies. The benchmark datasets, open-source library and experimental results are all accessible online and will be duly maintained.

Kang Chen, Qingheng Zhang, Chengbao Lian et al.

Unlike professional Business-to-Consumer (B2C) e-commerce platforms (e.g., Amazon), Consumer-to-Consumer (C2C) platforms (e.g., Facebook marketplace) are mainly targeting individual sellers who usually lack sufficient experience in e-commerce. Individual sellers often struggle to compose proper descriptions for selling products. With the recent advancement of Multimodal Large Language Models (MLLMs), we attempt to integrate such state-of-the-art generative AI technologies into the product listing process. To this end, we develop IPL, an Intelligent Product Listing tool tailored to generate descriptions using various product attributes such as category, brand, color, condition, etc. IPL enables users to compose product descriptions by merely uploading photos of the selling product. More importantly, it can imitate the content style of our C2C platform Xianyu. This is achieved by employing domain-specific instruction tuning on MLLMs and adopting the multi-modal Retrieval-Augmented Generation (RAG) process. A comprehensive empirical evaluation demonstrates that the underlying model of IPL significantly outperforms the base model in domain-specific tasks while producing less hallucination. IPL has been successfully deployed in our production system, where 72% of users have their published product listings based on the generated content, and those product listings are shown to have a quality score 5.6% higher than those without AI assistance.

Haiyang Yang, Qinye Xie, Qingheng Zhang et al.

Structured representation of product information is a major bottleneck for the efficiency of e-commerce platforms, especially in second-hand ecommerce platforms. Currently, most product information are organized based on manually curated product categories and attributes, which often fail to adequately cover long-tail products and do not align well with buyer preference. To address these problems, we propose \textbf{G}enerative \textbf{S}emantic \textbf{I}n\textbf{D}exings (GSID), a data-driven approach to generate product structured representations. GSID consists of two key components: (1) Pre-training on unstructured product metadata to learn in-domain semantic embeddings, and (2) Generating more effective semantic codes tailored for downstream product-centric applications. Extensive experiments are conducted to validate the effectiveness of GSID, and it has been successfully deployed on the real-world e-commerce platform, achieving promising results on product understanding and other downstream tasks.

Huike Zou, Haiyang Yang, Yindu Su et al.

Identifying attribute values from product profiles is a key task for improving product search, recommendation, and business analytics on e-commerce platforms, which we called Product Attribute Value Identification (PAVI) . However, existing PAVI methods face critical challenges, such as cascading errors, inability to handle out-of-distribution (OOD) attribute values, and lack of generalization capability. To address these limitations, we introduce Multi-Value-Product Retrieval-Augmented Generation (MVP-RAG), combining the strengths of retrieval, generation, and classification paradigms. MVP-RAG defines PAVI as a retrieval-generation task, where the product title description serves as the query, and products and attribute values act as the corpus. It first retrieves similar products of the same category and candidate attribute values, and then generates the standardized attribute values. The key advantages of this work are: (1) the proposal of a multi-level retrieval scheme, with products and attribute values as distinct hierarchical levels in PAVI domain (2) attribute value generation of large language model to significantly alleviate the OOD problem and (3) its successful deployment in a real-world industrial environment. Extensive experimental results demonstrate that MVP-RAG performs better than the state-of-the-art baselines.

Farahnaz Akrami, Mohammed Samiul Saeef, Qingheng Zhang et al.

In the active research area of employing embedding models for knowledge graph completion, particularly for the task of link prediction, most prior studies used two benchmark datasets FB15k and WN18 in evaluating such models. Most triples in these and other datasets in such studies belong to reverse and duplicate relations which exhibit high data redundancy due to semantic duplication, correlation or data incompleteness. This is a case of excessive data leakage---a model is trained using features that otherwise would not be available when the model needs to be applied for real prediction. There are also Cartesian product relations for which every triple formed by the Cartesian product of applicable subjects and objects is a true fact. Link prediction on the aforementioned relations is easy and can be achieved with even better accuracy using straightforward rules instead of sophisticated embedding models. A more fundamental defect of these models is that the link prediction scenario, given such data, is non-existent in the real-world. This paper is the first systematic study with the main objective of assessing the true effectiveness of embedding models when the unrealistic triples are removed. Our experiment results show these models are much less accurate than what we used to perceive. Their poor accuracy renders link prediction a task without truly effective automated solution. Hence, we call for re-investigation of possible effective approaches.

Qingheng Zhang, Zequn Sun, Wei Hu et al.

We study the problem of embedding-based entity alignment between knowledge graphs (KGs). Previous works mainly focus on the relational structure of entities. Some further incorporate another type of features, such as attributes, for refinement. However, a vast of entity features are still unexplored or not equally treated together, which impairs the accuracy and robustness of embedding-based entity alignment. In this paper, we propose a novel framework that unifies multiple views of entities to learn embeddings for entity alignment. Specifically, we embed entities based on the views of entity names, relations and attributes, with several combination strategies. Furthermore, we design some cross-KG inference methods to enhance the alignment between two KGs. Our experiments on real-world datasets show that the proposed framework significantly outperforms the state-of-the-art embedding-based entity alignment methods. The selected views, cross-KG inference and combination strategies all contribute to the performance improvement.

Lingbing Guo, Qingheng Zhang, Weiyi Ge et al.

Knowledge graph (KG) completion aims to fill the missing facts in a KG, where a fact is represented as a triple in the form of $(subject, relation, object)$. Current KG completion models compel two-thirds of a triple provided (e.g., $subject$ and $relation$) to predict the remaining one. In this paper, we propose a new model, which uses a KG-specific multi-layer recurrent neural network (RNN) to model triples in a KG as sequences. It outperformed several state-of-the-art KG completion models on the conventional entity prediction task for many evaluation metrics, based on two benchmark datasets and a more difficult dataset. Furthermore, our model is enabled by the sequential characteristic and thus capable of predicting the whole triples only given one entity. Our experiments demonstrated that our model achieved promising performance on this new triple prediction task.