Learning Attitudes and Attributes from Multi-Aspect Reviews
This work addresses the need for better understanding user preferences in online reviews to improve product recommendations, though it is incremental as it builds on existing models for aspect-based analysis.
The paper tackles the problem of analyzing multi-aspect reviews by building models to predict aspect ratings, identify review parts discussing specific aspects, and summarize reviews, achieving state-of-the-art performance on existing datasets and scaling to new large-scale corpora of five million reviews.
The majority of online reviews consist of plain-text feedback together with a single numeric score. However, there are multiple dimensions to products and opinions, and understanding the `aspects' that contribute to users' ratings may help us to better understand their individual preferences. For example, a user's impression of an audiobook presumably depends on aspects such as the story and the narrator, and knowing their opinions on these aspects may help us to recommend better products. In this paper, we build models for rating systems in which such dimensions are explicit, in the sense that users leave separate ratings for each aspect of a product. By introducing new corpora consisting of five million reviews, rated with between three and six aspects, we evaluate our models on three prediction tasks: First, we use our model to uncover which parts of a review discuss which of the rated aspects. Second, we use our model to summarize reviews, which for us means finding the sentences that best explain a user's rating. Finally, since aspect ratings are optional in many of the datasets we consider, we use our model to recover those ratings that are missing from a user's evaluation. Our model matches state-of-the-art approaches on existing small-scale datasets, while scaling to the real-world datasets we introduce. Moreover, our model is able to `disentangle' content and sentiment words: we automatically learn content words that are indicative of a particular aspect as well as the aspect-specific sentiment words that are indicative of a particular rating.