Artificial Intelligence and Data Science in the Automotive Industry
It addresses the problem of integrating AI technologies for the automotive industry, but it is incremental as it primarily reviews existing concepts and examples without introducing new methods.
This article explores the application of data science and machine learning in the automotive industry, highlighting their potential to improve efficiency and customer focus across the value chain, though it does not provide specific numerical results.
Data science and machine learning are the key technologies when it comes to the processes and products with automatic learning and optimization to be used in the automotive industry of the future. This article defines the terms "data science" (also referred to as "data analytics") and "machine learning" and how they are related. In addition, it defines the term "optimizing analytics" and illustrates the role of automatic optimization as a key technology in combination with data analytics. It also uses examples to explain the way that these technologies are currently being used in the automotive industry on the basis of the major subprocesses in the automotive value chain (development, procurement; logistics, production, marketing, sales and after-sales, connected customer). Since the industry is just starting to explore the broad range of potential uses for these technologies, visionary application examples are used to illustrate the revolutionary possibilities that they offer. Finally, the article demonstrates how these technologies can make the automotive industry more efficient and enhance its customer focus throughout all its operations and activities, extending from the product and its development process to the customers and their connection to the product.