Learning Preferences and Demands in Visual Recommendation
This addresses visual recommendation for users by improving modeling of selection behaviors, but it is incremental as it builds on existing methods for preferences and demands.
The paper tackles the problem of modeling both user preferences and demands in visual recommendation by proposing DeepStyle to learn style features and CA-GRU to capture sequential and contextual information, with experiments on real-world datasets showing effectiveness.
Visual information is an important factor in recommender systems, in which users' selections consist of two components: \emph{preferences} and \emph{demands}. Some studies has been done for modeling users' preferences in visual recommendation. However, conventional methods models items in a common visual feature space, which may fail in capturing \emph{styles} of items. We propose a DeepStyle method for learning style features of items. DeepStyle eliminates the categorical information of items, which is dominant in the original visual feature space, based on a Convolutional Neural Networks (CNN) architecture. For modeling users' demands on different categories of items, the problem can be formulated as recommendation with contextual and sequential information. To solve this problem, we propose a Context-Aware Gated Recurrent Unit (CA-GRU) method, which can capture sequential and contextual information simultaneously. Furthermore, the aggregation of prediction on preferences and demands, i.e., prediction generated by DeepStyle and CA-GRU, can model users' selection behaviors more completely. Experiments conducted on real-world datasets illustrates the effectiveness of our proposed methods in visual recommendation.