Multimodal Feature Fusion for Video Advertisements Tagging Via Stacking Ensemble
This addresses the problem of efficient multimodal feature fusion for video ad tagging, which is incremental as it builds on existing methods to improve performance in a specific domain.
The paper tackles automated tagging of video advertisements by proposing a novel multimodal feature fusion framework using stacking ensemble, which achieved first place in the 2021 Tencent Advertising Algorithm Competition with a Global Average Precision of 82.63%.
Automated tagging of video advertisements has been a critical yet challenging problem, and it has drawn increasing interests in last years as its applications seem to be evident in many fields. Despite sustainable efforts have been made, the tagging task is still suffered from several challenges, such as, efficiently feature fusion approach is desirable, but under-explored in previous studies. In this paper, we present our approach for Multimodal Video Ads Tagging in the 2021 Tencent Advertising Algorithm Competition. Specifically, we propose a novel multi-modal feature fusion framework, with the goal to combine complementary information from multiple modalities. This framework introduces stacking-based ensembling approach to reduce the influence of varying levels of noise and conflicts between different modalities. Thus, our framework can boost the performance of the tagging task, compared to previous methods. To empirically investigate the effectiveness and robustness of the proposed framework, we conduct extensive experiments on the challenge datasets. The obtained results suggest that our framework can significantly outperform related approaches and our method ranks as the 1st place on the final leaderboard, with a Global Average Precision (GAP) of 82.63%. To better promote the research in this field, we will release our code in the final version.