Empowering Business Transformation: The Positive Impact and Ethical Considerations of Generative AI in Software Product Management -- A Systematic Literature Review
This review synthesizes existing knowledge on generative AI's role in software product management, highlighting its benefits and challenges for practitioners in the field, but it is incremental as it does not introduce new methods or data.
This systematic literature review examines the impact of generative AI on software product management, finding that it can assist in idea generation, market research, and product development, potentially reducing development time and costs while noting ongoing issues with accuracy and ethics.
Generative Artificial Intelligence (GAI) has made outstanding strides in recent years, with a good-sized impact on software product management. Drawing on pertinent articles from 2016 to 2023, this systematic literature evaluation reveals generative AI's potential applications, benefits, and constraints in this area. The study shows that technology can assist in idea generation, market research, customer insights, product requirements engineering, and product development. It can help reduce development time and costs through automatic code generation, customer feedback analysis, and more. However, the technology's accuracy, reliability, and ethical consideration persist. Ultimately, generative AI's practical application can significantly improve software product management activities, leading to more efficient use of resources, better product outcomes, and improved end-user experiences.