Minimax Optimality in Contextual Dynamic Pricing with General Valuation Models
This work addresses personalized pricing in online markets, offering a theoretically optimal solution that is incremental by refining prior methods under general conditions.
The authors tackled the problem of contextual dynamic pricing with unknown valuation functions and noise distributions, proposing a minimax-optimal algorithm that achieves regret matching the lower bound up to logarithmic factors, with numerical experiments showing clear improvements over benchmarks.
We study contextual dynamic pricing, where a decision maker posts personalized prices based on observable contexts and receives binary purchase feedback indicating whether the customer's valuation exceeds the price. Each valuation is modeled as an unknown latent function of the context, corrupted by independent and identically distributed market noise from an unknown distribution. Relying only on Lipschitz continuity of the noise distribution and bounded valuations, we propose a minimax-optimal algorithm. To accommodate the unknown distribution, our method discretizes the relevant noise range to form a finite set of candidate prices, then applies layered data partitioning to obtain confidence bounds substantially tighter than those derived via the elliptical-potential lemma. A key advantage is that estimation bias in the valuation function cancels when comparing upper confidence bounds, eliminating the need to know the Lipschitz constant. The framework extends beyond linear models to general function classes through offline regression oracles. Our regret analysis depends solely on the oracle's estimation error, typically governed by the statistical complexity of the class. These techniques yield a regret upper bound matching the minimax lower bound up to logarithmic factors. Furthermore, we refine these guarantees under additional structures -- e.g., linear valuation models, second-order smoothness, sparsity, and known noise distribution or observable valuations -- and compare our bounds and assumptions with prior dynamic-pricing methods. Finally, numerical experiments corroborate the theory and show clear improvements over benchmark methods.