Surveillance Capitalism Revealed: Tracing The Hidden World Of Web Data Collection
It addresses privacy concerns for users in the digital age by exposing hidden data collection practices, though it is incremental in building on existing critiques of Surveillance Capitalism.
This study investigated the mechanisms of Surveillance Capitalism by analyzing network traffic to reveal how personal data is tracked and harvested during web navigation and searching, presenting concrete evidence of data harvesting practices and proposing strategies for enhancing data protection and transparency.
This study investigates the mechanisms of Surveillance Capitalism, focusing on personal data transfer during web navigation and searching. Analyzing network traffic reveals how various entities track and harvest digital footprints. The research reveals specific data types exchanged between users and web services, emphasizing the sophisticated algorithms involved in these processes. We present concrete evidence of data harvesting practices and propose strategies for enhancing data protection and transparency. Our findings highlight the need for robust data protection frameworks and ethical data usage to address privacy concerns in the digital age.