Document Quality Scoring for Web Crawling
This is an incremental improvement for web search systems to enhance efficiency and user experience.
The paper tackles the problem of low-quality web content wasting resources in web crawling by extending a neural quality scoring method to prioritize high-quality pages, finding that this improves downstream search effectiveness.
The internet contains large amounts of low-quality content, yet users expect web search engines to deliver high-quality, relevant results. The abundant presence of low-quality pages can negatively impact retrieval and crawling processes by wasting resources on these documents. Therefore, search engines can greatly benefit from techniques that leverage efficient quality estimation methods to mitigate these negative impacts. Quality scoring methods for web pages are useful for many processes typical for web search systems, including static index pruning, index tiering, and crawling. Building on work by Chang et al.~\cite{chang2024neural}, who proposed using neural estimators of semantic quality for static index pruning, we extend their approach and apply their neural quality scorers to assess the semantic quality of web pages in crawling prioritisation tasks. In our experimental analysis, we found that prioritising semantically high-quality pages over low-quality ones can improve downstream search effectiveness. Our software contribution consists of a Docker container that computes an effective quality score for a given web page, allowing the quality scorer to be easily included and used in other components of web search systems.