Adoption of TikTok as a Learning Tool in Physical Education: Evidence from the Philippines
For educators and researchers in physical education, this provides empirical evidence on TikTok's potential as a learning tool, though it is incremental as it applies existing models to a new context.
This study found that Perceived Usefulness and Perceived Ease of Use are the strongest predictors of intention to use TikTok for physical education content among 1,075 Filipino tertiary students, supporting the platform's role in active learning.
This study examines the factors that influence the adoption of TikTok as a learning tool for physical education (PE)-related content among tertiary students in the Philippines. The study applies the Technology Acceptance Model (TAM) and Uses and Gratification Theory (UGT) to assess Information Seeking, Personal Identity, Social Interaction, Entertainment, Perceived Usefulness (PU), Perceived Ease of Use (PEOU), and Intention to Use (IU). A cross-sectional design and Structural Equation Modeling (SEM) were employed. The sample included 1,075 regular TikTok users with an average age of 19 years, the majority of whom were female. The analysis revealed that PU and PEOU were the strongest predictors of IU TikTok for PE related content. The results indicate that TikTok provides an engaging and accessible medium that supports active learning and participation in PE. The study offers empirical evidence from the Philippines and contributes to the academic discussion on the role of short-form video platforms in PE.