Peijie Sun

Jiayin Wang, Fengran Mo, Weizhi Ma et al.

Large language models (LLMs) are essential tools that users employ across various scenarios, so evaluating their performance and guiding users in selecting the suitable service is important. Although many benchmarks exist, they mainly focus on specific predefined model abilities, such as world knowledge, reasoning, etc. Based on these ability scores, it is hard for users to determine which LLM best suits their particular needs. To address these issues, we propose to evaluate LLMs from a user-centric perspective and design this benchmark to measure their efficacy in satisfying user needs under distinct intents. Firstly, we collect 1,846 real-world use cases from a user study with 712 participants from 23 countries. This first-hand data helps us understand actual user intents and needs in LLM interactions, forming the User Reported Scenarios (URS) dataset, which is categorized with six types of user intents. Secondly, based on this authentic dataset, we benchmark 10 LLM services with GPT-4-as-Judge. Thirdly, we show that benchmark scores align well with human preference in both real-world experience and pair-wise annotations, achieving Pearson correlations of 0.95 and 0.94, respectively. This alignment confirms that the URS dataset and our evaluation method establish an effective user-centric benchmark. The dataset, code, and process data are available at https://github.com/Alice1998/URS.

Xiaoyu Zhang, Yishan Li, Jiayin Wang et al.

The explainability of recommender systems has attracted significant attention in academia and industry. Many efforts have been made for explainable recommendations, yet evaluating the quality of the explanations remains a challenging and unresolved issue. In recent years, leveraging LLMs as evaluators presents a promising avenue in Natural Language Processing tasks (e.g., sentiment classification, information extraction), as they perform strong capabilities in instruction following and common-sense reasoning. However, evaluating recommendation explanatory texts is different from these NLG tasks, as its criteria are related to human perceptions and are usually subjective. In this paper, we investigate whether LLMs can serve as evaluators of recommendation explanations. To answer the question, we utilize real user feedback on explanations given from previous work and additionally collect third-party annotations and LLM evaluations. We design and apply a 3-level meta evaluation strategy to measure the correlation between evaluator labels and the ground truth provided by users. Our experiments reveal that LLMs, such as GPT4, can provide comparable evaluations with appropriate prompts and settings. We also provide further insights into combining human labels with the LLM evaluation process and utilizing ensembles of multiple heterogeneous LLM evaluators to enhance the accuracy and stability of evaluations. Our study verifies that utilizing LLMs as evaluators can be an accurate, reproducible and cost-effective solution for evaluating recommendation explanation texts. Our code is available at https://github.com/Xiaoyu-SZ/LLMasEvaluator.

Zhuangzhuang He, Yifan Wang, Yonghui Yang et al.

As its availability and generality in online services, implicit feedback is more commonly used in recommender systems. However, implicit feedback usually presents noisy samples in real-world recommendation scenarios (such as misclicks or non-preferential behaviors), which will affect precise user preference learning. To overcome the noisy samples problem, a popular solution is based on dropping noisy samples in the model training phase, which follows the observation that noisy samples have higher training losses than clean samples. Despite the effectiveness, we argue that this solution still has limits. (1) High training losses can result from model optimization instability or hard samples, not just noisy samples. (2) Completely dropping of noisy samples will aggravate the data sparsity, which lacks full data exploitation. To tackle the above limitations, we propose a Double Correction Framework for Denoising Recommendation (DCF), which contains two correction components from views of more precise sample dropping and avoiding more sparse data. In the sample dropping correction component, we use the loss value of the samples over time to determine whether it is noise or not, increasing dropping stability. Instead of averaging directly, we use the damping function to reduce the bias effect of outliers. Furthermore, due to the higher variance exhibited by hard samples, we derive a lower bound for the loss through concentration inequality to identify and reuse hard samples. In progressive label correction, we iteratively re-label highly deterministic noisy samples and retrain them to further improve performance. Finally, extensive experimental results on three datasets and four backbones demonstrate the effectiveness and generalization of our proposed framework.

Peijie Sun, Le Wu, Kun Zhang et al.

While effective in recommendation tasks, collaborative filtering (CF) techniques face the challenge of data sparsity. Researchers have begun leveraging contrastive learning to introduce additional self-supervised signals to address this. However, this approach often unintentionally distances the target user/item from their collaborative neighbors, limiting its efficacy. In response, we propose a solution that treats the collaborative neighbors of the anchor node as positive samples within the final objective loss function. This paper focuses on developing two unique supervised contrastive loss functions that effectively combine supervision signals with contrastive loss. We analyze our proposed loss functions through the gradient lens, demonstrating that different positive samples simultaneously influence updating the anchor node's embeddings. These samples' impact depends on their similarities to the anchor node and the negative samples. Using the graph-based collaborative filtering model as our backbone and following the same data augmentation methods as the existing contrastive learning model SGL, we effectively enhance the performance of the recommendation model. Our proposed Neighborhood-Enhanced Supervised Contrastive Loss (NESCL) model substitutes the contrastive loss function in SGL with our novel loss function, showing marked performance improvement. On three real-world datasets, Yelp2018, Gowalla, and Amazon-Book, our model surpasses the original SGL by 10.09%, 7.09%, and 35.36% on NDCG@20, respectively.

Yifan Wang, Peijie Sun, Weizhi Ma et al.

Fairness of recommender systems (RS) has attracted increasing attention recently. Based on the involved stakeholders, the fairness of RS can be divided into user fairness, item fairness, and two-sided fairness which considers both user and item fairness simultaneously. However, we argue that the intersectional two-sided unfairness may still exist even if the RS is two-sided fair, which is observed and shown by empirical studies on real-world data in this paper, and has not been well-studied previously. To mitigate this problem, we propose a novel approach called Intersectional Two-sided Fairness Recommendation (ITFR). Our method utilizes a sharpness-aware loss to perceive disadvantaged groups, and then uses collaborative loss balance to develop consistent distinguishing abilities for different intersectional groups. Additionally, predicted score normalization is leveraged to align positive predicted scores to fairly treat positives in different intersectional groups. Extensive experiments and analyses on three public datasets show that our proposed approach effectively alleviates the intersectional two-sided unfairness and consistently outperforms previous state-of-the-art methods.

Peijie Sun, Yifan Wang, Min Zhang et al.

With the surge in mobile gaming, accurately predicting user spending on newly downloaded games has become paramount for maximizing revenue. However, the inherently unpredictable nature of user behavior poses significant challenges in this endeavor. To address this, we propose a robust model training and evaluation framework aimed at standardizing spending data to mitigate label variance and extremes, ensuring stability in the modeling process. Within this framework, we introduce a collaborative-enhanced model designed to predict user game spending without relying on user IDs, thus ensuring user privacy and enabling seamless online training. Our model adopts a unique approach by separately representing user preferences and game features before merging them as input to the spending prediction module. Through rigorous experimentation, our approach demonstrates notable improvements over production models, achieving a remarkable \textbf{17.11}\% enhancement on offline data and an impressive \textbf{50.65}\% boost in an online A/B test. In summary, our contributions underscore the importance of stable model training frameworks and the efficacy of collaborative-enhanced models in predicting user spending behavior in mobile gaming.

Le Wu, Junwei Li, Peijie Sun et al.

Social recommendation has emerged to leverage social connections among users for predicting users' unknown preferences, which could alleviate the data sparsity issue in collaborative filtering based recommendation. Early approaches relied on utilizing each user's first-order social neighbors' interests for better user modeling and failed to model the social influence diffusion process from the global social network structure. Recently, we propose a preliminary work of a neural influence diffusion network (i.e., DiffNet) for social recommendation (Diffnet), which models the recursive social diffusion process to capture the higher-order relationships for each user. However, we argue that, as users play a central role in both user-user social network and user-item interest network, only modeling the influence diffusion process in the social network would neglect the users' latent collaborative interests in the user-item interest network. In this paper, we propose DiffNet++, an improved algorithm of DiffNet that models the neural influence diffusion and interest diffusion in a unified framework. By reformulating the social recommendation as a heterogeneous graph with social network and interest network as input, DiffNet++ advances DiffNet by injecting these two network information for user embedding learning at the same time. This is achieved by iteratively aggregating each user's embedding from three aspects: the user's previous embedding, the influence aggregation of social neighbors from the social network, and the interest aggregation of item neighbors from the user-item interest network. Furthermore, we design a multi-level attention network that learns how to attentively aggregate user embeddings from these three aspects. Finally, extensive experimental results on two real-world datasets clearly show the effectiveness of our proposed model.

Le Wu, Peijie Sun, Yanjie Fu et al.

Precise user and item embedding learning is the key to building a successful recommender system. Traditionally, Collaborative Filtering(CF) provides a way to learn user and item embeddings from the user-item interaction history. However, the performance is limited due to the sparseness of user behavior data. With the emergence of online social networks, social recommender systems have been proposed to utilize each user's local neighbors' preferences to alleviate the data sparsity for better user embedding modeling. We argue that, for each user of a social platform, her potential embedding is influenced by her trusted users. As social influence recursively propagates and diffuses in the social network, each user's interests change in the recursive process. Nevertheless, the current social recommendation models simply developed static models by leveraging the local neighbors of each user without simulating the recursive diffusion in the global social network, leading to suboptimal recommendation performance. In this paper, we propose a deep influence propagation model to stimulate how users are influenced by the recursive social diffusion process for social recommendation. For each user, the diffusion process starts with an initial embedding that fuses the related features and a free user latent vector that captures the latent behavior preference. The key idea of our proposed model is that we design a layer-wise influence propagation structure to model how users' latent embeddings evolve as the social diffusion process continues. We further show that our proposed model is general and could be applied when the user~(item) attributes or the social network structure is not available. Finally, extensive experimental results on two real-world datasets clearly show the effectiveness of our proposed model, with more than 13% performance improvements over the best baselines.

Le Wu, Peijie Sun, Richang Hong et al.

Collaborative Filtering (CF) is one of the most successful approaches for recommender systems. With the emergence of online social networks, social recommendation has become a popular research direction. Most of these social recommendation models utilized each user's local neighbors' preferences to alleviate the data sparsity issue in CF. However, they only considered the local neighbors of each user and neglected the process that users' preferences are influenced as information diffuses in the social network. Recently, Graph Convolutional Networks~(GCN) have shown promising results by modeling the information diffusion process in graphs that leverage both graph structure and node feature information. To this end, in this paper, we propose an effective graph convolutional neural network based model for social recommendation. Based on a classical CF model, the key idea of our proposed model is that we borrow the strengths of GCNs to capture how users' preferences are influenced by the social diffusion process in social networks. The diffusion of users' preferences is built on a layer-wise diffusion manner, with the initial user embedding as a function of the current user's features and a free base user latent vector that is not contained in the user feature. Similarly, each item's latent vector is also a combination of the item's free latent vector, as well as its feature representation. Furthermore, we show that our proposed model is flexible when user and item features are not available. Finally, extensive experimental results on two real-world datasets clearly show the effectiveness of our proposed model.