Pre-training of Context-aware Item Representation for Next Basket Recommendation
This work addresses the problem of market basket analysis for e-commerce by providing an incremental improvement in item representation for recommendation systems.
The paper tackles next basket recommendation by proposing IERT, a method that pre-trains context-aware item representations to address the limitations of static embeddings, achieving improved performance over state-of-the-art baselines on the Ta-Feng dataset.
Next basket recommendation, which aims to predict the next a few items that a user most probably purchases given his historical transactions, plays a vital role in market basket analysis. From the viewpoint of item, an item could be purchased by different users together with different items, for different reasons. Therefore, an ideal recommender system should represent an item considering its transaction contexts. Existing state-of-the-art deep learning methods usually adopt the static item representations, which are invariant among all of the transactions and thus cannot achieve the full potentials of deep learning. Inspired by the pre-trained representations of BERT in natural language processing, we propose to conduct context-aware item representation for next basket recommendation, called Item Encoder Representations from Transformers (IERT). In the offline phase, IERT pre-trains deep item representations conditioning on their transaction contexts. In the online recommendation phase, the pre-trained model is further fine-tuned with an additional output layer. The output contextualized item embeddings are used to capture users' sequential behaviors and general tastes to conduct recommendation. Experimental results on the Ta-Feng data set show that IERT outperforms the state-of-the-art baseline methods, which demonstrated the effectiveness of IERT in next basket representation.