A Survey on User Behavior Modeling in Recommender Systems
This is an incremental survey that synthesizes existing knowledge on UBM for researchers and practitioners in recommender systems.
This paper provides a comprehensive survey of User Behavior Modeling (UBM) in recommender systems, reviewing research background, categorizing existing works into four directions, and discussing industrial practices and future prospects.
User Behavior Modeling (UBM) plays a critical role in user interest learning, which has been extensively used in recommender systems. Crucial interactive patterns between users and items have been exploited, which brings compelling improvements in many recommendation tasks. In this paper, we attempt to provide a thorough survey of this research topic. We start by reviewing the research background of UBM. Then, we provide a systematic taxonomy of existing UBM research works, which can be categorized into four different directions including Conventional UBM, Long-Sequence UBM, Multi-Type UBM, and UBM with Side Information. Within each direction, representative models and their strengths and weaknesses are comprehensively discussed. Besides, we elaborate on the industrial practices of UBM methods with the hope of providing insights into the application value of existing UBM solutions. Finally, we summarize the survey and discuss the future prospects of this field.